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VP of Sales

021-strategic
Company021-strategic
CategorySales
LocationToronto
RemoteRemote
EmploymentFull-time
LevelDirector
SalaryNot stated by the employer
Posted15 Jun 2026
Last verified12 Aug 2026
SourceEmployer ATS (breezy)
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Description
Location: Toronto/Remote (Must be in Toronto) Type: Full-Time, Leadership About Zero To One Strategic Zero To One Strategic helps Canada’s most innovative startups and scaleups access the full spectrum of non-dilutive funding, from SR&ED tax credits and government grants to growth loans and financing. We’re a fast-growing team of entrepreneurs, engineers, and funding strategists who believe founders shouldn’t have to give up equity to build great companies. Our mission is simple: help innovators turn ideas into impact by unlocking the capital they already qualify for. With growth exceeding 30% month-over-month and new product lines launching, we’re scaling our leadership team to meet rising demand, and we’re looking for someone who can turn strong inbound momentum into a world-class sales engine. The Role We’re hiring a VP of Sales who thrives as a player-coach . Someone who’s equally energized by closing transformative deals and building the systems, structure, and culture that power long-term growth. You’ll take ownership of our go-to-market strategy and lead the next phase of Zero To One Strategic’s expansion. This means optimizing inbound performance, building outbound capability, mentoring high-performing reps, and shaping how we engage founders and executives of late-stage companies across Canada’s innovation ecosystem. This is both a hands-on and strategic leadership role, ideal for someone who loves driving revenue personally while developing a repeatable process and high-trust team around them. What Success Looks Like • You’ve built a repeatable, data-driven revenue engine , not just hit quotas. • Founders and CFOs view Zero To One Strategic as the go-to partner for funding strategy . • You’ve hired, developed, and retained a sales team that consistently exceeds targets. • Our inbound funnel is structured, prioritized, and forecastable with clear accountability. • Sales, Marketing, Partnerships, and Operations work in sync toward shared growth metrics. Key Responsibilities • Own revenue growth: Drive acquisition, expansion, and retention targets across all service lines (SR&ED, grants, loans). • Lead by example: Manage enterprise and founder-led opportunities end-to-end, modeling consultative selling excellence. • Coach & scale the team: Recruit, onboard, and mentor Account Executives and SDRs; implement metrics, pipeline discipline, and sales playbooks. • Sales operations: Define forecasting cadence, CRM hygiene (HubSpot), and reporting dashboards to ensure visibility and accountability. • Strategic alignment: Collaborate cross-functionally with Marketing, Partnerships, and Finance to align pipeline growth with delivery capacity. • Market intelligence: Identify emerging verticals, funding trends, and partnership opportunities that strengthen our market leadership. • Leadership: Report directly to the Managing Partner and play an active role in shaping company-wide go-to-market and annual planning. What You Bring • 6+ years in B2B sales , ideally in consulting, SaaS, financial services, or funding advisory. • A solid understanding of SR&ED and government grants, or at minimum, the ability to learn these programs quickly and speak about them confidently with clients • 2+ years in a sales leadership or player-coach capacity with a proven ability to build and lead teams. • Strong command of consultative, founder-focused selling , you can engage executives, translate value, and close complex service deals. • Proven success designing and optimizing sales processes and forecasting systems using HubSpot (or equivalent CRM). • Strong business acumen and strategic mindset, you think in terms of growth, efficiency, and impact , not just pipeline volume. • A bias for action, humility, and collaboration , you lead by doing and inspire others through performance and clarity. Why Join Zero To One Strategic • Join a company growing 30% month-over-month , backed by a strong inbound funnel and exceptional client base. • Shape the future of how Canadian companies access non-dilutive capital through new funding products and tech-enabled services. • Work directly with the founders and leadership team — no red tape, just impact. • Remote-first, flexible work culture built on trust, autonomy, and shared success. • A team that celebrates wins together and values clarity, accountability, and growth. • Base Salary: up to $150,000 • Variable Compensation: Meaningful performance-based incentives with uncapped upside • Target Earnings: $250,000-$300,000+ • Ownership Opportunity: Equity participation available for exceptional candidates who want to help build the business long term