Job Opportunities API

Job Descriptions: Channel Development & Activation • Implement customer marketing strategies that align with overall business objectives and drive business growth. • Identify and explore channels opportunity to expand the brand's presence and increase product visibility. • Collaborate with NSM (National Sales Manager) – GT and ABM (Area Business Manager) to create channel-specific marketing plans for key retail partners, ensuring alignment with brand guidelines. • Implement effective in-store and online promotions, displays, and merchandising strategies (i.e. Perfect Store). NPD and Campaign Management • Oversee the development and execution of customer marketing campaigns, ensuring alignment with brand guidelines and promotional calendars. • Implement POS (Point of Sale) materials and displays to optimize brand representation at the store level. Data Analysis and Reporting • Utilize data to measure and evaluate the effectiveness of customer marketing campaigns. • Reports and make data-driven recommendations for continuous improvement. Budget Planning & Management • Manage the trade marketing budget, ensuring effectiveness and efficient allocation of resources. • Monthly monitoring of expenditures and provide regular budget updates to management. Collaboration with Sales & Cross Functional Teams • Work closely with NSM – GT and ABM to understand market dynamics, customer needs, and retailer requirements. • Provide strategic input to optimize product assortment (MSA), pricing, and promotional activities. • Collaborate with product marketing, advertising, and other cross-functional teams to ensure integrated marketing efforts. Who we are looking for • Graduate Academic degree preferred. • Minimum 5 years’ experience in Trade Marketing. • Experience gained preferably in an FMCG/CHC/OTC environment. • Experience in managing and coordinating the complete process flow of in-store activities. • Understanding of the Route-to-Market model and General Trade (GT) Business. • Fluency in English.