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Sr. Manager, Retail Sales – Large Store West

fairlife
Companyfairlife
CategorySales
LocationChicago
RemoteOn-site (inferred)
EmploymentNot stated
LevelManager
SalaryNot stated by the employer
Posted13 Jul 2026
Last verified12 Aug 2026
SourceEmployer ATS (greenhouse)
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Description
fairlife, LLC is a Chicago-based nutrition company that creates great-tasting, nutrition-rich and dairy products to nourish consumers. With over $3B in annual retail sales, fairlife’s portfolio of delicious, lactose-free, real dairy products includes: fairlife® ultra-filtered milk ; Core Power® High Protein Shakes, a sports nutrition drink to support post-workout recovery; fairlife® nutrition plan™ , a nutrition shake to support the journey to better health. A wholly owned subsidiary of The Coca-Cola company, fairlife, LLC has been recognized by both Fast Company and Nielsen for its industry leading innovation. To learn more about fairlife and its complete line of products, please visit fairlife.com . job purpose :      The Sr. Manager, Retail Sales – Large Store West position  will play a vital role in driving sales growth with Regional Customers and Distributors, acting as the Fairlife SME (subject matter expert) with our partners.  Responsible for overseeing all aspects of sales & execution within an assigned region, including achieving profitable growth while delivering on KPI’s, store visits to review execution with all partners internal and external, organizing planning/review meetings with key stakeholders and our distributor partners, partnering with commercial teams to bring programs into the market, and preparing for and conducting sales calls with assigned Key Accounts.  This position requires extensive travel within the assigned region, approximately 50% of the time.     responsibilities:    Manage all aspects of sales & execution to deliver KPI’s and align to corporate goals   Build and  maintain  strong relationships with key clients,  distributors  and retail partners.   Identify  new business opportunities to expand sales and market share.    Conduct market research and analysis through reporting tools and store visits to stay informed on trends in industry, assigned market vs ROM/national, or customer.   Store visits to review execution with all partners internal and external, including but not limited to bottlers, NAOU, and Acosta    Assist  in presenting  fairlife’s  strategies with customers    Ensure local/national chain programming is being adhered to at store level (pricing, positioning) .     Identify  distribution voids and develop a gap closing plan.   Complete any paperwork/spreadsheets that may be  necessary  including trackers, market surveys, etc.   Deliver regular quantitative and qualitative analysis and feedback to XF partners on program results   Expected to be in market on a regular basis, covering entire geography of assigned area with a total portfolio lens while in market   Manages key account sales budget (both trade and marketing) within assigned territory, adjusting for needs within each brand, while maintaining fiscal responsibility     skills/qualifications required: Bachelor’s degree in business administration, sales and marketing or related field/MBA Preferred    Prior Key Account Management sales experience is  a must  (5 years, preferably with food or beverage products).   Local market knowledge (geography, key contacts, etc.).   Demonstrated ability to manage multiple priorities   Excellent written and oral communication skills   Ability to drive a results driven team of sales professionals to quota attainment   Financial and business acumen required to include overall budget management