Job Opportunities API

Madison Square Garden Entertainment Corp. (MSG Entertainment) is a leader in live entertainment, delivering unforgettable experiences while forging deep connections with diverse and passionate audiences. The Company’s portfolio includes a collection of world-renowned venues – New York’s Madison Square Garden, Infosys Theater at Madison Square Garden, Radio City Music Hall, and Beacon Theatre; and The Chicago Theatre – that showcase a broad array of sporting events, concerts, family shows, and special events for millions of guests annually. In addition, the Company features the original production, the  Christmas Spectacular Starring the Radio City Rockettes , which has been a holiday tradition for more than 90 years. More information is available at  www.msgentertainment.com . Who are we hiring?       Reporting to the Manager Performance Marketing,  The  Specialist ,   Performance Marketing  – Paid Media  will drive effective and efficient improvements across  MSGE paid media campaigns  t hat are c ore to all MSG business strategies including Rockettes, Concerts & Bookings, New York Rangers, and New York Knicks.  This role  will collaborate and strategize with Marketing Strategy teams to identify customized marketing solutions and  develop best-in-class media campaigns, along with KPI frameworks, that apply business insights to support channel and spend optimizations, reporting out results regularly and forecasting near- and long-term performance to achieve business goals .    What will you do?    Execute media campaigns in-house and/or with external media agencies across multi-channels of: Programmatic, Paid Social, Search, Online Video, Out-of-Home, Audio, and more Execute multi-channel media campaigns (in-house and with agencies) across programmatic, paid social, search, online video, out-of-home, and audio   Support the development of data-driven, multi-channel media plans to drive conversion and awareness; present performance-focused recommendations to stakeholders   Manage paid media budgets by optimizing spend and media mix to achieve KPIs, while partnering with Finance on invoicing, pacing, and budget tracking  Collaborate cross-functionally (Marketing Strategy, Insights, Creative, Ticketing) to deliver integrated performance marketing strategies across segmentation, media, and CRM   Develop and maintain KPI dashboards and lead regular performance reporting cadences, including stakeholder and performance marketing meetings   Support day-to-day management of internal and external partners, including agencies, vendors, and data/measurement platforms   Maintain key media documentation, including flowcharts and budgets   Provide insights and thought leadership on media trends, innovations, and changes impacting performance marketing   Provide exceptional experiences for our guests, partners, and team members, including by adhering to our appearance and presentation guidelines while on-site.   What do you need to succeed?   3+ years’ experience in media planning, executing measurement and reporting, either in-house or at an agency Bachelor’s Degree in Marketing, Business Administration or related experience. Strong performance marketing expertise across traditional and digital channels, with a data-driven approach to driving sales and conversions  Hands-on experience with media platforms and dashboards (e.g., Meta Business Manager, TikTok, Google Ads, SA360)   Proficiency in analytics tools (e.g., Tableau) to analyze data, generate insights, and optimize media performance  Experience managing performance marketing budgets and maximizing return on ad spend   Proven experience managing agenc