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Senior Sales Development Representative (Senior SDR)

Hustler Marketing
CompanyHustler Marketing
CategorySales
LocationSouth Africa
RemoteRemote
EmploymentFull-time
LevelSenior
SalaryNot stated by the employer
Posted23 Jul 2026
Last verified7 Aug 2026
SourceEmployer ATS (workable)
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Description
The Sales Development Representative represents Hustler Marketing to potential new clients and drives new business through proactive outbound. You build and work your own pipeline through a multi-channel outbound strategy, then take those opportunities through discovery and sales calls to closed deals. The focus is selling our digital agency services primarily to DTC brands. As part of the Sales Team, you run outbound campaigns, deliver strong discovery and sales calls over Zoom/Google Meet, and represent Hustler Marketing in the best possible way. You source, qualify, and prepare future clients, then carry them through the sales conversation yourself. This is a hands-on role across the full sales process, so a thorough understanding of our services is essential. It calls for strong sales skills, creativity, comfort with data, and real fluency with modern outbound tooling and AI. You are expected to use AI for efficiency and automation wherever it makes the work faster and better, and to operate autonomously most of the time, while staying structured, efficient, and approachable in a remote environment. The Sales Development Representative reports directly to the Vice President and Managing Director and is the liaison between prospective clients and our internal teams at Hustler Marketing.   About the role: Mission statement: The mission of our Sales Development Representative is to be the front face of Hustler Marketing and keep our pipeline full of well-qualified, self-sourced leads. You own the activities across our sales process, run discovery and sales calls, and keep our sales and onboarding at the highest quality, while continuously making the outbound engine leaner and more effective through better process and smart use of AI. General Responsibilities: Building and owning your outbound pipeline, contacting new clients across cold email, LinkedIn, cold calls, and other channels Running discovery and sales calls over Zoom/Google Meet, from first conversation through to close Selling our digital agency services primarily to DTC brands, tailoring the pitch to each prospect Researching and qualifying prospects against our ideal client profile to confirm fit for Hustler Marketing Proactively finding new business in our target DTC market and spotting adjacent segments worth pursuing Owning and managing the CRM, keeping records clean, accurate, and current, and reporting progress to the Vice President and Managing Director Using AI and automation to make outbound, research, personalization, and follow-up more efficient, and testing new tools that improve output Digging into our sales processes to find friction and improve them, including trialing new strategies and measuring results, and suggesting better ways to work Making follow-up calls and running nurturing sequences for prospects and assigned leads Upselling current clients from one-off services to retainers or recurring work Reporting weekly to the Vice President and Managing Director on activity and results Supporting onboarding of new clients alongside Account Managers, Strategists, and Department Heads Managing key client relationships and helping close strategic opportunities, guiding clients through the sales and onboarding process Assisting with other relevant tasks as assigned by the Vice President and Managing Director Secondary responsibilities: Ensuring a smooth and successful onboarding for new clients Advising the Sales Team on prospect interactions and qualified leads Taking part in research and training to sharpen our strategy and outbound, with attention to new AI capabilities Using the company's sales resources and assets efficiently Helping develop and meet quarterly and annual sales targets to grow revenue Uncovering and measuring sales insights, strategies, and opportunities for new and existing services Providing actionable insights from sales metrics, market research, forecasts, and competitive analysis