Job Opportunities API

About 9fin 9fin is the AI platform powering global debt markets — the world’s largest asset class at over $145 trillion. Debt markets are vast, global, and mission-critical, yet still run on fragmented data, PDFs, and manual workflows. 9fin replaces this broken infrastructure with a single platform that centralises proprietary credit data, deep analysis, and high-value workflows across global markets. Today, 9fin powers teams at 300+ blue-chip institutions worldwide, including global banks, asset managers, private equity firms, law firms, and advisors. The business is scaling at exceptional speed, with rapid expansion in the US and best-in-class retention driven by deep workflow adoption. We’re at a defining inflection point. With proven product-market fit and strong, global market pull, 9fin is accelerating toward becoming the category-defining platform for debt markets worldwide. THE OPPORTUNITY The Senior Product Marketing Manager will be responsible for leading the go-to-market (GTM) strategy and execution for product launches, creating impactful sales enablement materials, conducting market research, and collaborating cross-functionally to ensure the success of 9fin’s products. This role is ideal for someone with a strong background in B2B SaaS marketing who is passionate about driving product adoption and shaping the messaging and positioning for cutting-edge fintech solutions. WHAT YOU'LL WORK ON Every day is different, but here’s an example of the kind of things you’ll work on: - Develop and execute GTM strategies for new product launches, ensuring alignment with business goals and fostering collaboration between product, sales, and marketing teams. - Create sales enablement materials (presentations, case studies, battle cards, one-pagers) to support the sales team in effectively promoting the product. - Conduct market segmentation analysis to define target customer groups, tailoring messaging and marketing strategies to address their specific needs and challenges. - Define and communicate compelling product positioning that differentiates 9fin in the market and resonates with target audiences. - Stay informed on industry trends and competitor activities, providing insights that inform product and marketing strategies. - Collaborate with customer success teams to drive engagement, retention, and adoption through targeted campaigns and educational content. - Identify opportunities to boost product adoption and usage, working closely with sales, customer success, and product teams. - Track and analyze the performance of product marketing initiatives, using data and feedback to refine strategies and improve results. - Ensure alignment across product management, sales, customer success, and marketing teams on messaging, positioning, and execution of go-to-market activities. ABOUT YOU This role will be a great fit if you: - 7+ years of experience in product marketing, preferably in B2B SaaS or fintech industries. - Strong understanding of GTM strategies and product launch processes. - Proven experience in creating effective sales enablement materials and supporting sales teams. - Expertise in market segmentation, competitive analysis, and product positioning. - Excellent technical communication skills, with the ability to translate complex product features into clear, compelling messaging for various audiences. - Analytical mindset, with the ability to use data and performance metrics to drive decision-making and optimize marketing efforts. - Ability to collaborate effectively with cross-functional teams, including product, sales, customer success, and marketing. - Experience with performance tracking tools and product marketing metrics. - A proactive, self-starter attitude with a passion for fintech and innovation. OUR BENEFITS We’re a scaling start up and we enjoy sharing our success, when the company succeeds, we always reinvest that in our people.