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Senior Marketing Manager – Cloud DACH Public Sector Location: Berlin, Germany Contract Length and Working Hours: 12 month contract and 40 hours a week About Algomarketing Algomarketing partners with leading global organisations including Google, Cisco, Zoom, Stripe, OpenAI, and other enterprise technology brands to deliver marketing, sales, and go-to-market support with AI enabled talent across EMEA, NORAM, APAC and beyond. The Role Algomarketing is hiring on behalf of a Global Enterprise SaaS organisation seeking a Senior Marketing Manager to lead marketing for the DACH Public Sector. The role will focus on strengthening AI perception, generating high-value demand and building engagement with priority government accounts. The successful candidate will own the end-to-end marketing strategy for the public sector vertical, supporting government departments as they modernise public services and adopt new technology. Responsibilities / Role Specific Context  Develop and execute a comprehensive marketing strategy for the DACH Public Sector   Increase AI perception and generate demand among C-level executives, IT decision-makers and developers   Lead targeted account-based marketing programmes for priority government departments   Create tailored narratives that address departmental challenges and transformation goals   Partner closely with Public Sector Sales leadership and Government Affairs and Public Policy teams   Align marketing activity with business priorities, pipeline targets and lead follow-up   Plan and deliver high-impact proprietary events   Manage targeted third-party sponsorships   Oversee external agencies and vendors   Ensure campaigns and events are delivered to a high standard and within budget   Build market presence around Smart Data and AI, Security, Sustainability and Digital Sovereignty   Support wider DACH marketing initiatives   Contribute to regional summits and account-based marketing programmes with a Public Sector focus   Collaborate with teams supporting Central and Eastern Europe and the Nordics  Minimum Requirements  Bachelor’s degree or equivalent practical experience   Proven B2B marketing experience within the Public Sector or Government vertical   Experience delivering account-based marketing programmes   Experience developing marketing strategies for enterprise-level accounts   Experience managing external creative agencies   Experience managing event vendors and third-party partnerships   Experience delivering large events with tailored industry content   Native-level German