Senior Manager, Paid Social | Dermstore
THG
| Company | THG |
| Category | Marketing |
| Location | US, New York City |
| Remote | On-site (inferred) |
| Employment | Not stated |
| Level | Senior |
| Salary | Not stated by the employer |
| Posted | 2 Jul 2026 |
| Last verified | 12 Aug 2026 |
| Source | Employer ATS (greenhouse) |
Description
About THG
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.
Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.
From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.
With us, you’ll go further, faster. What are you waiting for? Life at THG Beauty
We know that beauty isn’t one-size-fits-all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic.
By combining our portfolio of owned brands inclusive of ESPA, Ameliorate and Christophe Robin, with a marketplace for over 1,300 third-party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty's ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online.
THG Beauty’s breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry’s digital strategic leader.
Why be a Paid Social Manager at THG - Dermstore?
The Paid Social Manager is responsible for driving forward the strategy, framework and performance within the Paid Social platforms while also acting as the key business stakeholder for the area. This role sits within the Performance Marketing team and reports into the Director, Paid Media.
Dermstore is seeking an experienced Paid Social Manager to lead the function, setting the strategy for how Dermstore leverages paid social channels to deepen brand awareness and consideration, prioritizing new customer acquisition.
The Paid Social Manager is responsible for planning, developing, executing and optimizing social media campaigns balancing revenue and growth KPIs to drive channel performance. They will work across various social media platforms such as Meta, TikTok, Pinterest and Snapchat to ensure we continuously optimize our go-to-market approach aligned to customer behavior and market trends, to drive both long short- and long-term brand and business results. To accomplish this, they will bring strong social knowledge, media partner relationships and cross-functional strategic influence to the role to help roadmap and identify future opportunities for growth. Collaboration with internal teams, external stakeholders, and creative partners will be crucial to driving innovative and impactful campaigns.
As a Paid Social Manager, you'll:
Set vision and annual social media strategies, including campaign level social briefs through to execution and optimization oversight
Day to day management of Paid Social campaigns. Establish short- and long-term learning agendas and oversee social measurement capabilities, analysis and reporting of campaigns. Analyze social media metrics to evaluate campaign performance, optimize strategies, and maximize audience engagement
Execution of full funnel Paid Social plans that juggling multiple competing priorities
Adopt established account management standards and enhance campaign best practices
Monitor the latest trends in social media, including advertising formats, channels and technologies in order to improve campaign performance
Identify new opportunities to drive commerce and brand engagement, based on evolving customer a