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Senior Manager, Digital CX & Campaign

Charlotte Tilbury
CompanyCharlotte Tilbury
CategoryUncategorised
LocationNew York
RemoteOn-site (inferred)
EmploymentFull-time
LevelManager
SalaryNot stated by the employer
Posted7 Aug 2026
Last verified8 Aug 2026
SourceEmployer ATS (workable)
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Description
About Charlotte Tilbury Beauty  Founded in 2013 by world‑renowned makeup artist and beauty entrepreneur Charlotte Tilbury CBE, Charlotte Tilbury Beauty has transformed the global beauty industry with one mission: to empower everyone, everywhere to look and feel like the most confident version of themselves. With our easy‑to‑use, easy‑to‑choose, easy‑to‑gift icons, we’ve become one of the most talked‑about beauty brands on the planet - and the magic is only growing.  Today, we’re a global beauty phenomenon, scaling at record speed across 50+ markets with over 3,000 Dream Team members bringing the Tilbury magic to life every single day. Across the world, our Retail Teams and Magic Offices work hand‑in‑hand to shape the Charlotte Tilbury experience - from the glamour of London and the style capitals of Europe, to the energy of the Americas, the vibrant beauty hubs of the Middle East and the fast‑growing innovation centres across APAC. Every region brings its own sparkle, culture and community, creating the unmistakable magic of Team Tilbury.  We’re bold. We’re disruptive. We’re powered by creativity, innovation and industry‑leading tech. And as we continue to break records across countries, channels and categories, we’re looking for extraordinary talent to join us.  About the Job The Senior Manager, Digital CX & Campaign (Digital Marketing) will lead the strategy, planning, execution, and optimization of digital creative and content strategy across key channels. This role is responsible for translating business priorities into compelling, measurable digital activations that drive awareness, engagement, traffic, conversion, and customer retention. This individual will serve as a strategic partner across Marketing, Creative, E-Commerce, Retail, Social, and Media to ensure campaigns are delivered with excellence, aligned to brand standards, and optimized for performance. The ideal candidate is both a strategic thinker and hands-on campaign leader with strong digital expertise, analytical rigor, and the ability to manage multiple priorities in a fast-paced, high-growth environment. As a Senior Manager, Digital CX & Campaign you will Digital campaign & content strategy Lead the end-to-end digital campaign strategy across key launches, seasonal moments, commercial priorities, and brand activations Develop integrated digital campaign plans across all customer touchpoints in close partnership with cross-functional partners and Global partners Define content strategies that drive performance across platforms: Paid Social (Instagram, TikTok), Amazon, and Retailer.com environments Own campaign briefing, timelines, channel planning, asset needs, launch readiness, and post-campaign reporting Ensure all campaigns reflect brand guidelines, commercial objectives, and customer experience standards. Stay informed on digital marketing trends, platform updates, consumer behavior, and competitive activity. E-Commerce CX & Content Strategy Develop content strategies for retailer.com (Amazon, Sephora.com, Ulta.com, etc) that convert — including PDP strategy, A+ content direction, and platform-specific storytelling frameworks Partner with the copywriter and creative teams to develop PDP copy and ensure SEO/AI discoverability, keyword strategy, and platform-specific content requirements are embedded at the campaign strategy stage Stay ahead of platform changes, algorithm updates, and emerging content formats; translate those into strategic recommendations before they become reactive fixes Ensure e-commerce content is aligned with global campaign strategy while meeting the specific performance requirements of each retail environment Champion a test-and-learn approac