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Senior Manager - Biddable Media

inspirebrands
Companyinspirebrands
CategoryMarketing
LocationAtlanta Support Center
Remote
EmploymentNot stated
LevelSenior
SalaryNot stated by the employer
Posted23 Jul 2026
Last verified7 Aug 2026
SourceEmployer ATS (workday)
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Description
The Sr. Manager will be responsible for leading all digital media activation efforts for Sonic and Local pods within the Inspire Brands portfolio.  This role will work cross-functionally between Media Strategy & Planning, Consumer Analytics, Brand Marketing, and with Inspire’s media agency-of-record to develop and execute all in-house aspects of the broader campaign.  Leading a team of 7 direct reports and collaborating with peer Managers and Senior Managers across Media Strategy & Planning to maintain business outcomes/insights performance reporting and financial stewardship across the brand portfolio. RESPONSIBILITIES: Digital Media • Responsible for   owning and overseeing   all digital media   activation   for respective brand(s) . • Channels   include:   Programmatic, Paid Social,   Biddable 3PD   and Paid   search . • Ensuring   team is executing campaigns according to brand/agency plans and   continually   optimiz ing   to drive   superior performance • Develop   POV’s and strategic recommendations   that will improve   performance and   aligns   with the overall goals   of the brand(s) • Collaborate   with external partners to drive joint business   plans,   strategic sessions, QBRs, and   campaign performance . • Work closely with   the   larger demand generation   teams   (Audience   Planning , Analytics,   Data and Tech)   to   setup and ensure   audiences   strategies are being properly implemented and tested. • Possess   a well-developed analytical ability and a proven   track record   of extracting tangible insights from large data sets • Ensure all partners and ad tech tools are being   leveraged   and your team is producing reports that display the impact   of the media being bought • Work with your team to ensure billing and budget pacing is handled accurately and   on time • Mentor, train, and develop   jr   level team members   on biddable team to continually strengthen the department   and   assist   in succession planning across your direct team • Push   test   and   learn agendas   to   me dia and business performance. • Delivery ad hoc campaigns and requests in   a timely   organized manner. • Be partners   to   Media Strategy and   planning   as well as Publicis in buying and planning all media. Agency and Cross-Functional Internal Teams Collaboration • Exhibit confident communication skills with various internal leadership heads, including brand CMOs to effectively present tactical paid   media   plans and campaign status reports on a regular basis or as needed • Interface with external/internal teams in managing requests concerning processes and deliverables. • Partner with Managers of MS&P and   the agency relationship at the “pod” level • Provide insights on   competitive tracking , campaign performance, pacing   on a regular basis and/or as needed • Partner with the media analytics team to measure impact of ongoing campaigns and overall plan • Work with Audience Planning to   determine   audience scalability and strategies across each platform. • Partner   Work closely with other internal departments to develop learning agenda   and testing roadmap based on brands ’   objectives , insights, and key challenges Requirements: • 5+ years of hands-on   experience in   SEM , Paid Social or Programmatic   and / or   biddable   media • 5+ years   working in media buying either on the agency side or the client side • Experience managing   people and projects • Demonstrated experience in problem solving and managing multiple tasks • Ability to lead teams and deliver results • Excellent project management skills ( proficiency   in Excel/PPT/SharePoint will be key) • Ability to balance multiple priorities and meet project deadlines • Excellent oral and written communication skills • Ability to lead and influence others • Personal integrity, humility,   an   appreciation for the power of true teamwork • Passion for the restaurant industry and desire to train in our restaurants to learn operations.   A strong desire   to help shape the future at Inspire Brands • Self-starter personality who can   operate   with minimal supervision Inspire is a multi-brand restaurant company whose portfolio includes more than 33,300 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and SONIC restaurants worldwide. We’re made up of some of the world’s most iconic restaurant brands, but we’re much more than just a restaurant company. We’re a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple—it’s an experience. At Inspire, that’s our purpose: to ignite and nourish flavorful experiences.