Job Opportunities API

The Moran Group is looking for a talented Digital Buyer to plan and execute display, video, Facebook, and email strategies and tactics for a group of clients. This position will work with the Digital Media and Account Management departments to increase the online presence and ROI for our clients while keeping the agency and clients updated on campaign performance, targeting updates, etc. The right candidate will be both proactive and reactive with client accounts and will report to the Director of Digital Marketing. Success in this role will be measured by consistent and accurate campaign setup, management, and reporting as well as optimizations made to improve campaign performance of existing campaigns. Also development of case studies to be shared with pitches and contributing to the growth of the products we run. This position will have specific responsibilities and experiences including: • Creation, implementation, tracking, analyzing, and optimization display and video campaigns in Google AdWords and well as paid social campaigns in facebook. • Analyzing and on-going optimization of campaigns • Monthly reporting analysis along with recommendations to improve campaign performance • Update campaign creative when receive • Monitor campaign pacing on a twice a week basis to ensure that campaigns are on track to deliver in full • Suggest budget updates for your existing clients if requested by the AEA or based on performance of the campaign • Help update any trigger issues that the interns find during their GTM Checks • Monitor quality of inventory for display and video campaigns - update custom black list as needed • Set up and deploy both conquest and CRM email marketing campaigns • Monitor performance of email campaign in Google Analytics and make recommendations to improve performance when sending reporting • Contributing to the growth and development of fellow colleagues and the company. This included training new hires and help with training interns. • Pull budgets for new campaigns requested by accounts team for your client • Help pull budgets and strategies for new client pitches • Develop quarterly goals and action plans in reference to recommendations or improvements to products you work with, reporting updates, creating case studies on campaigns that performed well, training plans for other team members • Put together and maintain training manuals for all products - including best practices • Experience in Google Ads • Experience in Google Analytics • Familiar with Google Sheets All your information will be kept confidential according to EEO guidelines.