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Sales Representative – España - SodaStream Iberia

PepsiCo
CompanyPepsiCo
CategorySales
LocationAlcobendas
Remote
EmploymentNot stated
LevelNot stated
SalaryNot stated by the employer
First seen2 Aug 2026 (the employer did not state a posting date)
Last verified10 Aug 2026
SourceThe employer's own careers page (company_site)
Applications are handled by the employer, not by us.Apply on the employer's site →
Description
Overview Sales Representative – Spain (SodaStream) Position Overview The Sales Representative will be responsible for developing and executing the commercial strategy of SodaStream in Spain , with a strong focus on expanding distribution, increasing sell-out performance, and strengthening relationships with retail partners. The role requires a highly proactive commercial profile capable of opening new accounts, developing existing customers, and driving in-store execution to accelerate category growth in the Spanish market. The Sales Representative will act as a key interface between SodaStream and retailers, ensuring optimal visibility, product availability, and promotional implementation. Responsibilities 1. Retail Sales Development • Develop and manage relationships with national and regional retail accounts , including consumer electronics retailers, home appliance chains, supermarkets, and department stores. • Identify and open new distribution opportunities to increase brand presence across Spain. • Negotiate product listings, shelf placement, and promotional activities with retail partners. • Ensure optimal assortment and product availability across all accounts. 2. Account Management • Maintain regular contact with store managers, buyers, and retail partners. • Monitor account performance, sales trends, and stock levels. • Implement corrective actions when necessary to ensure sales targets are met. • Manage Mediamarkt stores (39) as Key POS. 3. In-Store Execution • Ensure proper visual merchandising and product presentation in retail locations. • Coordinate and execute in-store promotions, demonstrations, and product launches . • Monitor compliance with brand guidelines and retail agreements. 4. Market Intelligence • Track competitor activity, retail pricing, and market trends. • Provide regular feedback to the management team regarding opportunities and risks in the Spanish market. • Identify regional opportunities for expansion or improved performance. 5. Sales Planning and Reporting • Deliver sales forecasts and periodic sales reports. • Track key performance indicators such as: • Distribution growth • Sell-in and sell-out performance • Promotional effectiveness • Retail compliance 6. Cross-Functional Collaboration • Work closely with marketing, logistics, and customer service teams to ensure smooth commercial operations. • Support marketing campaigns and product launches at the retail level. Key Objectives • Expand retail distribution of SodaStream products across Spain. • Increase sales volume and market penetration of home carbonation systems. • Strengthening retail partnerships and improving in-store execution. • Drive consumer awareness through strong retail visibility and promotions. Qualifications Education • Bachelor’s degree in business administration, Marketing, Sales, or related field . Experience • Minimum 3–5 years of experience in retail sales or account management . • Experience in consumer goods, small appliances, or beverage categories is highly desirable. • Proven experience working with Spanish retail chains and distributors . Skills • Strong negotiation and relationship-building skills. • High level of commercial initiative and autonomy. • Ability to manage multiple accounts and territories simultaneously. • Strong analytical and reporting capabilities. • Excellent communication and presentation skills. Languages • Spanish: Native or fluent. • English: Professional working is valuable. Other Requirements • Willingness to travel extensively within Spain. • Valid driving license. Key Competencies • Commercial drive and results orientation • Relationship management • Entrepreneurial mindset • Strategic thinking combined with strong execution • Adaptability in developing market categories