[R] General Manager
Swickard Auto Group
| Company | Swickard Auto Group |
| Category | Operations & Admin |
| Location | Seattle Area, WA |
| Remote | — |
| Employment | Not stated |
| Level | Manager |
| Salary | Not stated by the employer |
| Posted | 30 Jul 2026 |
| Last verified | 9 Aug 2026 |
| Source | Employer ATS (paylocity) |
Description
Description
The General Manager is responsible for overseeing all aspects of a dealership's operations, ensuring profitability, customer satisfaction, and compliance with industry standards. This role requires strong leadership, business acumen, and a deep understanding of the automotive industry.
Responsibilities:
Financial Performance:
• Develop and implement annual business plans and budgets.
• Monitor and analyze financial performance, including sales & service, profit margins, and expenses.
• Implement cost-saving measures and strategies to improve profitability.
Sales Operations:
• Set and achieve sales goals for new and used vehicles.
• Oversee the sales team, providing training, coaching, and motivation.
• Manage inventory levels to optimize sales and minimize costs.
Customer Service:
• Ensure exceptional customer satisfaction throughout the entire sales and service process.
• Resolve customer complaints and address issues promptly.
• Implement customer loyalty programs and initiatives.
Human Management:
• Develop and maintain a positive work environment.
• Manage employee performance and address disciplinary issues.
• Recruit, train, and manage a high-performing team.
Compliance:
• Ensure compliance with all applicable laws, regulations, and industry standards.
• Maintain accurate records and documentation.
• Manage relationships with manufacturers and suppliers.
Marketing and Branding:
• In conjunction with the marketing team, develop and implement effective marketing strategies to attract new customers.
Qualifications:
• Demonstrates a high “HQ” (Hospitality Quotient) consisting of kindness & optimism, intellectual curiosity, work ethic, empathy, self-awareness, and integrity.
• 5+ years of experience as a General Sales Manager or 3+ years as a General Manager at a franchise dealership with a track record of success.
• Strong leadership and interpersonal skills.
• Excellent written and verbal communication skills and negotiation abilities.
• Strong financial acumen and analytical skills.
• Knowledge of automotive industry trends and best practices.
• Ability to work under pressure and meet deadlines.
• Outgoing, and positive attitude
• Certifications in automotive management or sales a plus.
Benefits of Working at Swickard:
• Career Path – Swickard isn’t just a J-O-B. You’ll learn and grow into different roles and be able to take on new leadership responsibilities.
• Ongoing training and support
• Opportunities for continued personal and professional growth.
• We are an Equal Opportunity Employer and value diversity and inclusion at our company.
Competitive benefits package:
• Insurance: medical, dental, vision, life and pet insurance
• Optional disability coverage
• 401k plan
• Paid Holidays
• PTO
About Us:
• We were founded in 2014 by Jeff Swickard in Wilsonville, OR.
• We’re a hospitality company that happens to sell cars, parts, and service.
• We are a team. Everyone plays a role in our success.
• Culture: We want to be our customers’ favorite place to purchase, lease, or service their vehicle and we want to be your favorite place to work!
• Highline Brands: Swickard has positioned itself as a leader in highline brands such as Mercedes Benz, BMW, Volvo, Porsche, Lexus, Audi, Land Rover, and more.
• We are consistently ranked as one of the fastest growing dealership groups in the US by Automotive News.
Most people have a stressful experience buying or servicing their car. It shouldn’t be that way. We’re looking for people as crazy as we are about revolutionizing the car-buying experience, and it starts with hospitality. Hospitality isn’t just what we do, it’s who we are. We need exceptionally talented individuals to join our mission and embark on a challenging, rewarding career. Do you have what it takes?