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Über uns Die Westfield Outdoors GmbH ist die deutsche Niederlassung der chinesischen Muttergesellschaft HengFeng und verantwortet die Aktivitäten auf dem europäischen Markt. Als weltweit führendes Unternehmen im Bereich Outdoor- und Freizeitmöbel entwickeln, produzieren und vertreiben wir innovative Outdoor-Produkte speziell für den europäischen Markt. Unsere Kunden sind Groß- und Einzelhändler im B2B-Segment. Unser Fokus liegt auf hochwertigen, funktionalen Lösungen für Camping, Caravaning sowie Garten- und Freizeitmöbel. Zur Verstärkung unseres Design- & Produktteams suchen wir eine engagierte Persönlichkeit als Products Manager (Westfield Europe) (m/w/d). Ihre Aufgaben / Job Responsibilities Market Research & Analysis: Define market research objectives, develop and execute research plans, continuously collect and analyze market data, financial metrics, and performance data to identify new opportunities for products and product lines. Competitive Analysis: Systematically analyze major competitors' products, positioning, strengths/weaknesses, and market strategies, producing insight reports to support product decisions. Trend Scouting & Translation: Identify market trends through industry exhibitions, competitor analysis, and sales channel research, translating insights into actionable product recommendations. IPD Process Management: Apply Integrated Product Development (IPD) methodology to shorten new product time-to-market, reduce development costs, and improve development efficiency. Product Roadmap & Strategic Planning: Develop product roadmap strategic plans based on market trends, formulate innovation category strategies, and generate new product concepts. Product Definition & Development Monitoring: Translate concepts into Product Briefs, continuously monitor USP (Unique Selling Proposition) and core requirements throughout development, and co-manage new product concept implementation with the R&D team. Product Portfolio Management: Manage and optimize the European product portfolio, including product positioning, pricing strategy, and product line structure. Product Lifecycle Management: Monitor product KPIs, drive product iteration and optimization based on market feedback. Launch Support & Sales Training: Provide market effectiveness briefs, participate in ""Go-to-Market"" launch processes, and regularly train the European sales team on new product key selling points. Cross-departmental Collaboration: Maintain close collaboration with R&D, sales, design, procurement, and other departments to ensure product development aligns with market needs. Ihr Profil / Qualifications Bachelor's degree or above in Product Management, Business Administration, Marketing, or related field. At least 5 years of full-time product management experience in consumer goods, tools, or industrial products. Experience in requirements definition and management, able to independently complete product concept development and Product Brief drafting. Practical experience collaborating with product development and sales teams to define products. Strong analytical skills, strategic thinking, and innovation ability, able to extract insights from data and translate them into strategies. Excellent communication, coordination, and organizational skills, with strong project management and report writing abilities. Well-organized, logical, and results-oriented. Business-level fluency in both German and English (C1 or above), able to independently draft product documents and conduct cross-departmental communication. Preferred qualifications: A. Procurement experience in related industries. B. Practical IPD (Integrated Product Development) experience. C. Background in consumer goods, tools, or industrial products, familiar with European market characteristics. D. Familiar with EU product compliance requirements (e.g., CE, REACH, RoHS). Wir bieten Eine abwechslungsreiche und verantwortungsvolle Position in einem innovativen Unternehmen Ein dynamisches Arbeitsumfeld mit kurzen Entscheidungswegen Ein motiviertes Team mit einer offenen und kollegialen Unternehmenskultur Haben wir Ihr Interesse geweckt? Dann freuen wir uns auf Ihre Bewerbung per E-Mail oder über das Kontaktformular.