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Job Purpose:     The Membership Director, Asia is responsible for overseeing the development, acquisition, and retention of Soho House members across Asia, including Soho House Hong Kong, Soho House Mumbai, Soho House Bangkok and Soho House Tokyo. This role drives membership growth, leads and manages the membership team, ensures a high standard of member experience, and significantly contributes to the overall success of the business in Asia. The Director will work very closely with regional and global teams to meet quarterly membership targets, build and nurture a vibrant member community across the region, and ensure the membership experience reflects Soho House's unique creative spirit. They will have strong communication and leadership skills, and proven ability to work across multiple regions and cultures. Main Responsibilities Membership Recruitment & Retention Deliver the full membership budget each year, in line with weekly revenue targets and delivering on the full quarterly and annual target for both new application approvals and member retention. Make strategic decisions and adjustments throughout the year to help achieve this if certain Houses fall short or can exceed. Drive regional membership growth by leveraging extensive personal networks within the creative industries. Work with the Heads of Membership to create and deliver extensive membership strategies for each House that are put into play and monitored throughout the year, that have two main components around Acquisition and Retention. Manage and lead the membership teams closely, ensuring clear plans, communication and collaboration with House and Regional level leadership Ensure member outreach and approvals/member demographic at the Houses represents our member diversity metrics for each House, looking to focus on those demographics which are disproportionately underrepresented. Partner with the Member Events team in each House to ensure engaging event programming that can either generate new applications (acquisition) or make members value their membership (retention). Take a strategic and strongly managed approach to strengthen Membership Committees, enhancing the productivity and profile of all members. Collect, analyse, and act on retention metrics, alongside member survey data, to continuously improve member satisfaction and identify growth opportunities. Work with the Member Success Team to drive retention programmes across the region, local to each House and that specifically target members at highest risk of leaving. Work closely with the Cities Without Houses team across Asia to ensure aligned membership and event strategies, supporting common goals and maximising key moments across the region. Team Leadership & Management In close partnership with House level General Managers, lead all membership teams in the Houses. Provide and manage clear roles and responsibilities for each individual in the team. Recruit, lead, and inspire a high-performing membership team across Asia that represents our membership profile. Set performance goals and provide mentorship to ensure the team excels in delivering targets, high quality members and an exceptional membership experience. Provide regular feedback and direction to team members. Foster a collaborative, inclusive, and results-driven team culture Committee Development & Oversight Build, grow, and manage Membership Committees, ensuring they are balanced in terms of age, ethnicity, gender, industry, and experience. Base this on the House Identity Plans and existing data we have on member demographic. Motivate and engage committee members to actively participate in the membership process, ensuring all Committees across Asia propose 40% of House approvals. Use tracking metrics to regularly review the composition and effectiveness of Committees to maintain high performance, removing/changing members where needed