Job Opportunities API

In the US, Dabble is an innovative Daily Fantasy Sports app, launched in 2023 and on an exciting scale-up journey. Backed by the success of our Australian sportsbook, Dabble is revolutionizing the industry by delivering a unique and immersive community-based experience.  Unlike traditional DFS apps, Dabble combines social media elements with daily fantasy, offering a newsfeed similar to Instagram or Twitter, where users can follow other players (including friends, ex-athletes and celebrities) and copy their bets with ease. Our mission is clear: to lead the charge in creating a social gaming experience like no other, where cutting-edge entertainment meets real connection and engagement. Dabble US HQ is located in Austin, Texas, but our remote-first culture means our team thrives across the country. We're passionate, we're driven, and we're on the lookout for the next Dabbler! Dabble Culture Wear what makes you comfortable so you can concentrate on what’s important Whether it's from home or elsewhere, choose the setting that best supports your productivity Collaborative, open-minded team. We value both big and small ideas! Each day is led through upholding our core Values: Fun, Celebratory, Community, Evolutionary and Focus Dabble Perks Three weeks of paid vacation leave per year Two weeks of paid sick leave per year 401k matching up to 200%* Health insurance* Unpaid time off available Paid parental leave available Dabble Day Dividend: all Dabblers split the day’s revenue evenly on our birthday each year. You share the workload, why shouldn’t you share the reward? Overview The Customer Engagement Specialist (US) will be responsible for owning and driving customer engagement strategies across various channels. Dabble is a pioneering social Daily Fantasy Sports App, and the Customer Engagement Specialist (US) will play a key role in how Dabble interacts and communicates with customers to create an engaging and immersive experience. This role will take ownership of day-to-day campaign execution, customer journeys, and generosity initiatives across channels, taking direction from and partnering closely with the Customer Engagement Manager (US) and VP of Marketing (US). Responsibilities Deliver timely execution of CRM campaigns aligned with US market strategies, taking full ownership of campaign quality and on-schedule deployment Own and manage customer journeys across key lifecycle stages including onboarding, retention, reactivation, and loyalty, ensuring each stage delivers measurable engagement outcomes Plan, set up, schedule, deploy and report on campaigns across Modals, In-App notifications, Push notifications, and Email Conduct A/B testing to measure campaign performance and contribute to optimisation efforts Analyse campaign performance data and deliver actionable recommendations that directly improve engagement and retention outcomes Brief and partner with copywriters and designers to deliver assets for customer communications, ensuring brand and quality standards are met Lead the end-to-end execution of generosity campaigns, from setup through to post-campaign analysis Work closely with the US Customer Engagement Manager and VP of Marketing to plan and execute customer engagement campaigns aligned to business priorities, collaborating with the broader US Marketing team on concepts and execution, and the global CRM team on best practices Proactively contribute performance insights and learnings to the global Customer Engagement team, driving improvements to efficiency and best practice across markets Identify and resolve inefficiencies or errors in campaign processes, recommending and implementing improvements to execution standards Leverage tools including Quick Suite, Amplitude, and Braze to identify trends, define segmentation and targeting strategies, and translate findings into concrete campai