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​​Looking for Philippines-based candidates Job Role: Marketing/Meta Ads Specialist Compensation range: $1,800 - $2,200 AUD / Mont hly Engagement type: Independent Contractor Agreement Work Schedule: This role is expected to align with the AU business hours (approx. 9 AM - 5 PM, Monday to Friday) for collaboration, but as a contractor, you’ll have flexibility in how you manage your time. Who We Are: At Hunt St, we help Australian companies hire top remote talent in the Philippines. For this role, you will be engaged directly by the client as an independent contractor. We are not an outsourcing agency. All of our roles are 100% remote, so you'll be able to work from home. Who The Client Is: The client is a growing health and wellness business offering a range of products and personalised wellness services designed to support long-term health outcomes. With an established customer base and a strong commitment to education-driven marketing, the business combines holistic wellness solutions with digital customer engagement strategies to expand its reach and impact. As the business continues to grow, they are focused on strengthening the digital marketing function, particularly in paid social advertising and customer lifecycle campaigns, to drive product sales, improve campaign performance, and support long-term brand growth. Role Overview: We are looking for a data-driven and creatively minded Marketing / Meta Ads Specialist to take ownership of the client’s paid social campaigns and email marketing performance. In this role, you will be responsible for planning, launching, analysing, and optimising Meta advertising campaigns, while leading EDM campaign performance in Klaviyo and supporting organic social content initiatives. This role requires someone who goes beyond simply posting ads; you’ll be expected to interpret campaign data, improve targeting strategies, identify growth opportunities, contribute to content execution, and help drive measurable results across the product side of the business. This is an ideal opportunity for a well-rounded digital marketer who combines technical advertising expertise, creative thinking, and strong analytical skills, preferably with exposure to health, wellness, or e-commerce brands. Key Responsibilities: Build, launch, and manage high-performing Meta Ads campaigns across Facebook and Instagram Monitor ad performance metrics and optimise campaigns based on ROAS, CTR, CPA, conversion rates, and audience insights Conduct audience testing, creative testing, and funnel optimisation to improve campaign outcomes Analyse campaign data and provide actionable insights to improve ad performance and maximise return on ad spend Lead weekly EDM campaigns end-to-end — from concept development and copywriting through to design and deployment Support the setup, optimisation, and reporting of EDM campaigns in Klaviyo Develop audience segmentation strategies for email marketing campaigns to improve customer engagement and conversions Support organic social media efforts, including creative brainstorming, content scheduling, and performance analysis Design and edit social media assets and write compelling captions aligned with brand voice Create on-brand visual content using Canva, with a strong working knowledge of the platform Collaborate on marketing creatives, messaging, and promotional strategies aligned with business goals Collaborate with and direct the videographer/photographer on content priorities, campaign briefs, and creative direction to ensure output aligns with marketing goals Assist in rebuilding and scaling the product-side marketing campaigns following recent business expansion Track marketing performance across channels and identify opportunities for continuous improvement Work closely with the business owner to learn and implement internal marketing systems and strategies Required Skills and Qu