Marketing Manager / Lead
Projectsbyif
| Company | Projectsbyif |
| Category | Marketing |
| Location | London |
| Remote | Hybrid |
| Employment | Not stated |
| Level | Manager |
| Salary | Not stated by the employer |
| Posted | 2 Jul 2026 |
| Last verified | 9 Aug 2026 |
| Source | Employer ATS (ashby) |
Description
THE ROLE
IF is entering a new phase of growth, and we’re looking for a Marketing Manager or Lead to help us show up consistently and compellingly in the markets we care about and the clients we want to work with.
Our work sits at the intersection of design, technology and trust, a genuinely complex space that takes time to understand. You won’t be expected to know it all from day one. We’re looking for someone curious, organised, and energised by the idea of getting under the skin of something genuinely important and new. For the right person, there is also the option to work alongside a Marketing Mentor. We may look to bring in a senior external practitioner who joins a couple of days a month to support your development and help shape our marketing approach over time. We have yet to identify this person, but it is part of our planning process.
You’ll be reporting to the Managing Partner, working closely with IF’s leadership team and our Growth Lead, turning strategy into consistent activity: managing content, events, campaigns and the day-to-day rhythm of how IF and its team are presented to the world.
The focus of the role will vary slightly, depending on the needs of the business and where we are with our strategy, but at different times it is likely to cover the following:
Brand and messaging
You will be the keeper of IF’s brand voice and messaging, making sure how we communicate externally is clear, consistent and true to who we are.
- Translate business priorities and positioning into external communications across channels.
- Maintaining and working from IF’s messaging house and campaign frameworks, keeping outputs aligned.
- Brief and manage relationships with external designers to deliver core marketing assets.
Content and thought leadership
You will manage the flow of content that keeps IF visible and credible in the market. IF’s leadership team generates the ideas and thinking; your role is to help bring them to life and get them seen.
- Own and manage IF’s content calendar, including LinkedIn, the monthly newsletter and blog.
- Work collaboratively with the team to develop and shape content, including posts, articles and frameworks.
- Support senior leadership with ideas for LinkedIn posts and community engagement; this is not a ghostwriting role, but you’ll help prompt, develop thinking and edit.
- Manage the monthly newsletter end-to-end: coordination, editing, scheduling and distribution.
Events and visibility
You will manage how IF shows up at external events, identifying the right opportunities and making sure we’re prepared and well-represented.
- Own IF’s external events strategy: spotting speaking slots, sponsorship opportunities and attendance priorities.
- Manage speaker logistics and relationships with event partners, including briefing materials, talking points and calendar coordination.
- Support leadership in developing and preparing talks.
- Run internal events, both private and public-facing.
Business development support
You will work closely with IF’s Growth Lead and Senior Team to make sure marketing activity is joined up with commercial priorities.
- Align content, events and outreach with the sectors and clients we’re actively targeting.
- Identify warm or engaged leads and pass them to the Growth Lead at the right moment.
- Manage relationships with external partners, event organisers and clients for case study development.
- Contribute market and audience insight to help shape how and where IF invests its marketing effort.
Employer brand and culture
You will work with our Operations Lead and our People Lead to make sure IF’s values and culture come through in how we recruit and how we communicate internally.
- Produce hiring posts and recruitment communications that reflect IF’s voice.
- Manage awards submissions and industry recognition opportunities.
- Support internal communications that tell th