Job Opportunities API

Description The Marketing Manager is responsible for managing social media, creating marketing materials, promoting products, communicating company updates, and capturing high-quality photos and videos that showcase our business, products, and team. The ideal candidate is self-motivated, detail-oriented, and comfortable working independently while collaborating with multiple departments to ensure consistent branding and messaging. Key Responsibilities Social Media Management • Manage and maintain all company social media accounts (Facebook, Instagram, LinkedIn, TikTok, etc.). • Develop and maintain a monthly content calendar. • Create engaging posts, reels, stories, and videos. • Respond to comments and messages when appropriate. • Monitor social media performance and recommend improvements to increase engagement and brand awareness. Marketing and Advertising • Design digital and print advertisements. • Create flyers, brochures, banners, signage, catalogs, and promotional materials. • Develop marketing campaigns to promote products, sales, and company initiatives. • Ensure all marketing materials align with company branding. Product and Company Communications • Announce new products, product updates, pricing changes, promotions, and company news. • Work with management and sales teams to communicate important information to customers through email, social media, website updates, and printed materials. • Maintain consistent messaging across all communication channels. Photography and Content Creation • Photograph products, inventory, projects, company events, employees, and customer installations. • Capture and edit photos and videos for marketing campaigns. • Organize and maintain a digital library of marketing assets. Website and Digital Presence • Assist with updating website content, product information, and promotional materials. • Ensure online content remains accurate and current. • Recommend improvements to enhance the customer experience. Brand Management • Maintain a consistent company image across all marketing platforms. • Ensure logos, colors, messaging, and branding standards are followed. • Support company events, trade shows, and community outreach efforts. Collaboration • Work closely with sales, purchasing, and management to identify marketing opportunities. • Assist in planning seasonal promotions, product launches, and special events. • Coordinate with vendors, printers, and advertising partners when necessary. Qualifications • Experience in marketing, communications, graphic design, or a related field preferred. • Proficiency with design software such as Canva, Adobe Creative Suite, or similar. • Experience managing business social media accounts. • Strong photography and basic video editing skills. • Excellent written and verbal communication skills. • Strong organizational and project management abilities. • Ability to manage multiple projects and meet deadlines. • Creative mindset with attention to detail. Preferred Skills • Knowledge of social media advertising. • Experience with email marketing platforms. • Basic website editing experience (WordPress or similar CMS). • Familiarity with analytics tools such as Meta Business Suite and Google Analytics. Physical Requirements • Ability to move throughout the facility and occasionally lift up to 25 pounds. • Ability to photograph products both indoors and outdoors. • Occasional travel to customer sites, events, or trade shows may be required.