Marketing Events Manager
Bluebird Kids Health
| Company | Bluebird Kids Health |
| Category | Marketing |
| Location | West Palm Beach |
| Remote | On-site (inferred) |
| Employment | Not stated |
| Level | Manager |
| Salary | Not stated by the employer |
| Posted | 30 Jun 2026 |
| Last verified | 9 Aug 2026 |
| Source | Employer ATS (greenhouse) |
Description
Bluebird Kids Health
Position : Marketing Events Manager
Location : Florida-Based (Required) Broward or Palm Beach Preferred; Orlando or Jacksonville Acceptable
Reports To: Director of Growth
Role Type: Exempt | Full-Time
About Bluebird Kids Health
Bluebird Kids Health is a dynamic organization that provides underserved communities with new access to value-based pediatric primary care. We are on a mission to provide exceptional care, so every child can thrive . We offer comprehensive, evidence-based primary care services to children and their families, with support around-the-clock. Our care model includes robust care coordination, chronic disease management, and other population health supports. Our success is measured by exceptional health outcomes, lower medical costs, an outstanding child and family experience, and a rewarding environment for our clinicians and staff.
Today we have 6 practices across Palm Beach, Broward, and Jacksonville. We are scaling to 15+ locations across Florida in 2027.
Position Description
Bluebird Kids Health is seeking an entrepreneurial, field-oriented Events Manager to build and scale our events channel as a driver of new patient acquisition. This role reports to the Director of Growth.
You will be responsible for developing, testing, and optimizing both owned events (such as meet & greets, educational programs, and community baby showers) and community events. You will identify what works, measure results, build scalable playbooks, and continuously improve performance across markets. You will manage a team of Community Outreach Coordinators, driving execution, coaching performance, and helping build a scalable field engagement model.
You will spend significant time in the field attending events, engaging families, coaching teams, gathering insights, and rapidly testing improvements. You will also partner closely with Community Outreach, Marketing, Clinical, Operations, and Finance to build a repeatable and scalable growth channel.
The ideal candidate is a builder who loves creating something from nothing, is energized by working directly with people, and is excited by the opportunity to shape a growing function within a mission-driven organization.
What You’ll Do
Build and Scale Bluebird's Event Growth Channel
Develop and execute a strategy for owned events and community event participation to drive new patient acquisition
Identify and scale successful programs while discontinuing those that do not deliver results
Design, Test, and Launch New Programs
Develop and pilot new event concepts, educational programming, and community engagement initiatives based on family needs and business priorities
Continuously test and refine event formats, messaging, attendee experiences, and conversion strategies
Translate insights from data and the field into scalable programs and best practices
Drive Performance Through Data and Continuous Improvement
Establish and track key performance metrics including attendance, lead generation, lead quality, new patient acquisition, and cost efficiency
Analyze performance across event types, markets, and audiences to identify opportunities for improvement
Quickly identify root causes of underperf