Job Opportunities API

Must be located in Broward County, FL or Miami-Dade County, FL  What you will be doing:   As a Manager of Social Media and Social Partnership Strategy at Bluebird Kids Health, you’ll bring our brand to life through video and social content that connects with the families we serve. This is a predominantly remote role based in Broward or Miami-Dade Counties (with a strong preference towards Broward), though roughly 20% of your time spent on-site in our local Broward offices and another 20% traveling to our offices in other cities. You’ll work hands-on with our providers and staff to turn everyday moments into engaging social media videos—coaching them on camera, capturing the footage, and shaping it into content that drives patient growth. As we build out our social presence, you’ll be helping to lead the charge.  You’ll bring a sensibility for what works across a variety of social media channels, and flare for hooks that draw in audiences.   You’ll also collaborate with external influencers, communities, and groups to find ways to bring our brand to new audiences, with budget responsibility.   In our fast-paced startup environment, you’ll own our social presence end to end, from filming and editing to scheduling content to analyzing performance and community management, while helping our team build comfort and confidence on camera.     Key activities you’ll perform :   Train and coach our providers and staff on creating effective social media videos, helping them feel comfortable and energized on camera   Record, recut, and post videos across our social channels on a consistent cadence   Coordinate the production of posts, including g etting approvals from on-camera talent, working with compliance, and a variety of internal reviews as required   Track and analyze video and content performance, and use those insights to refine our approach   Trend tracking   Scheduled Posting   Annotate, organize, and maintain a library of raw footage so we can move quickly and reuse assets   Recruit and manage relationships with paid and unpaid influencers, as well as customers who might be willing to provide testimonials   Cultivate engagement within relevant online groups and communities   Manage and respond to both social posts and Google reviews (and other online ratings) protecting and elevating our reputation   Support overall brand consistency across all social touchpoints   Stay on top of platform trends and emerging formats to keep our content fresh     What success looks like:   Help drive patient acquisition through compelling, consistent social media content   Build a roster of providers and staff who are confident and willing to create video content   Serve as a go-to source for social and video performance metrics   Maintain a well-organized, easily accessible footage library that lets the team move fast   Grow our influencer and community relationships into a meaningful acquisition channel   Be the primary internal owner of reviews and customer testimonials   Keep our online reputation strong through proactive review and community management   Show adaptability and resourcefulness in a fast-growing startup environment     What you will bring:   A minimum of 5 years of total professional working experience in a marketing or social media role, preferably with some experience in healthcare or a startup environment    Based in Broward County, with reliable transportation for local travel and a willingness to tra