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Manager/Director of Product Marketing

Runway Ml
CompanyRunway Ml
CategoryMarketing
LocationRemote
RemoteRemote
EmploymentNot stated
LevelDirector
SalaryUSD 200k–280k
Posted9 Jul 2026
Last verified9 Aug 2026
SourceEmployer ATS (ashby)
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Description
We are building AI to simulate the world through merging art and science. We believe that world models are at the frontier of progress in artificial intelligence. Language models alone won’t solve the world’s hardest problems – robotics, disease, scientific discovery. Real progress requires models that experience the world and learn from their mistakes, the same way that humans do. And this kind of trial and error can be massively accelerated when done in simulation, rather than in the real world. World models offer the most clear path to general-purpose simulation, changing how stories are told, how scientific progress is made and how the next frontiers of humanity are reached. Our team consists of creative, open minded, caring and ambitious people who are determined to change the world. We aspire to continuously build impossible things and our ability to do so relies on building an incredible team. If you are driven to do the same, we'd love to hear from you. ABOUT THE ROLE *Preferable to have someone near one of our offices in NYC or San Francisco, but open to hiring around the world for the right candidate. Runway ships extremely fast across three distinct businesses: Runway Creative, an all-in-one platform giving creators and enterprises endless ways to generate and edit video, images, and audio; Runway Dev, giving developers access to the best media models and experiences through an enterprise-grade platform; and Runway Robotics, a complete toolkit for frontier robotics companies to train and control robots. Each has a different audience, a different buyer, and a different competitive set, but they share one brand and one story about why world models matter. We’re hiring a founding product marketer to own that story. This is a rare mandate: define how Runway is positioned across all three businesses, and build the launch and enablement systems that let a furiously fast team ship without marketing becoming a bottleneck. You'll start deeply hands-on as the primary PMM across the company, and build and lead a team over time as the function scales. This is a builder's role and you'll be defining and standing up the discipline. WHAT YOU'LL DO - Own Runway's positioning. Partner with the co-founders and exec leadership team to define company and product positioning across Creative, Dev, and Robotics. Own the content and positioning of Runway's marketing properties and launches, ensuring our story is sharp, consistent, and reflective of Runway’s ambitious brand. - Build the product launch operating system. Runway moves extremely fast; launches sometimes go out within days of work starting. You’ll design a system that keeps up: a launch tiering model, clear cross-functional expectations, and a tight, repeatable path from "PM says it's ready" to "announcement is live the next day." - Drive competitive intelligence and response. Track and deeply understand the key players across all three markets: creative tools, developer/inference platforms, and robotics. Turn your market understanding into a living point of view on where we win, where we're exposed, and how we respond, and make it legible to product and leadership. - Enable GTM teams. Stand up a lightweight product enablement process so sales, partnerships, and support always have current, credible messaging, positioning, and proof points. - Ship, hands-on. Write the positioning, the launch narratives, and the enablement materials yourself. Talk to customers and the field regularly. You'll be in the details daily. - Build the team. Start as the primary hands-on driver for product marketing company-wide, then hire and lead a team as the function grows. You’ll raise the bar on craft and speed as you scale. WHAT WE'RE LOOKING FOR - 7+ years in product marketing, including time leading PMM for technical or fast-moving products at meaningful scale. A track record of positioning and launches that moved the business, not just shipped