Job Opportunities API

Job Title: Lead Generation Specialist Location: Lahore/Islamabad Timings: 05:00PM to 02:00PM Employment Type: Full-Time Summary: Own our outbound email programme end to end: the data, the sending infrastructure, the sequences, the copy, and the reporting behind all four. We are running email campaigns at volume into international markets, so deliverability and list quality carry as much weight as the writing does. You will also own Salesforce hygiene and reporting for outbound, and qualify the replies that come back.  Responsibilities: Campaign execution: Plan and run multi-channel outbound campaigns across email, LinkedIn, and calls, segmented by target profile, industry, and geography  Write and iterate sequence copy: subject lines, openers, value framing, and calls to action, with A/B tests carrying enough volume to be readable  Own send calendars, sequence logic, branching, and reply handling  Adapt messaging by market, since the register that works on a US owner will not work on a UK director or a Gulf-based buyer  Email infrastructure and deliverability: Manage sending domains and mailboxes: warm-up, rotation, volume ramping, and reputation monitoring  Configure and maintain SPF, DKIM, and DMARC in coordination with IT  Watch bounce, spam complaint, and blacklist signals, and act before inbox placement degrades  Maintain suppression lists, unsubscribe handling, and opt-out compliance under CAN-SPAM, CASL, and GDPR  Data and list building: Build and enrich prospect lists using Apollo.io, LinkedIn Sales Navigator, ZoomInfo, Lusha, or Clay  Verify every list before send: email validity, role fit, company fit  Keep the database deduplicated and documented by source  Salesforce: Own day-to-day Salesforce operation for outbound: leads, campaigns, campaign members, sources, stages, and conversion  Build and maintain reports and dashboards showing pipeline contribution by campaign, channel, and segment  Keep data quality high enough that leadership can act on the numbers without auditing them first  Work with the Business Development Manager on routing rules, lead scoring, and follow-up SLAs  Qualification and reporting: Qualify replies against agreed criteria for need, authority, timing, and fit  Run initial discovery conversations and book qualified meetings for senior business development  Write handoff notes that give the closer real context  Report weekly on volume sent, delivery, open, reply, positive reply, meetings booked, and meetings held, with your reading of what changed and why  Requirements 2 to 4 years in B2B lead generation, outbound sales development, or inside sales, selling into international markets  Hands-on Salesforce experience. You can build a report, fix a broken campaign object, and explain why a pipeline number moved  Practical cold email experience at volume, including deliverability. You should be able to walk through how you would warm a new domain and what you would monitor while doing it  Working knowledge of at least one sales engagement platform: Outreach, Salesloft, Apollo, Instantly, Smartlead, Lemlist, or HubSpot Sequences  Copywriting ability in English. Short, specific, plain  Fluency with LinkedIn Sales Navigator and at least one contact database  Comfort with conversion rates as the measure of the work, ahead of activity counts  Available for a shift aligned to US business hours