Job Opportunities API

Why Sony Interactive Entertainment? Sony Interactive Entertainment isn’t just the Best Place to Play — it’s also the Best Place to Work. Sony Interactive Entertainment (SIE) is the company behind the PlayStation brand. As a subsidiary of Sony Group Corporation, we’re part of a proud legacy of innovation and excellence. SIE is a dynamic technology company, delivering cutting-edge hardware and network services to more than 100 million people and an entertainment leader, home to some of the most beloved and recognizable intellectual properties (IP) in the world. Our role at SIE is to create and nurture the experiences under the PlayStation brand, a name synonymous with entertainment excellence and creativity. International Media Manager – Australia & New Zealand (ANZ) Recognised as a global leader in interactive and digital entertainment, Sony Interactive Entertainment (SIE) is responsible for the PlayStation® brand and family of products and services. The International Media Manager – ANZ is the key bridge between Global Media and local marketing teams, ensuring global media strategies are translated into locally relevant, high-performing campaigns across Australia and New Zealand. This role acts as a trusted advisor and market advocate, representing ANZ needs within global planning while aligning local execution to global priorities. You will lead local media planning excellence, agency performance, and campaign delivery - driving measurable business impact across the PlayStation portfolio (Hardware, Software, Services, Peripherals, and Third-Party Marketing). You will partner closely with Global Media, Campaign Management, Analytics & Insights, and agency teams to deliver coordinated, insight-led, and commercially effective media activity. Main Responsibilities Market Strategy & Campaign Delivery Translate global media strategies into locally relevant plans and activations Lead end-to-end campaign planning and execution across ANZ Ensure campaigns are data-informed, on time, on budget, and aligned to KPIs Maintain a comprehensive view of the campaign portfolio, aligning audiences, channels, and investment Feed ANZ insights into global planning to improve local relevance and impact Agency & Partner Leadership Lead local media agency relationships, driving planning quality, performance, and accountability Improve briefing, reporting, and optimisation processes Be responsible for agency performance, resourcing, and financial management (budgets, POs) Build strong partnerships with local media owners and vendors to unlock value and innovation Measurement & Performance Embed a test-and-learn, data-focused approach across all campaigns  Oversee post-campaign analysis and ensure actionable insights Champion data-informed planning and budgeting within the ANZ territory Collaboration & Influence Act as a connector between Global and Local teams, aligning priorities and ways of working Collaborate across international markets to share best practices and drive consistency Influence partners across functions to deliver strong commercial outcomes Liaise with the ANZ Commercial team on Retail media activity Key Performance Indicators Delivery of high-performing, locally relevant media campaigns Strong alignment between global strategy and local execution Continuous improvement in campaign performance and efficiency Effective agency management and stakeholder collaboration Requirements 5-6+ years’ experience in media, marketing, or advertising (entertainment, gaming, or tech preferred) Strong understanding of the media and retail landscape across Australia and New Zealand  Experience working within global or regional marketing environments Proven ability to lead media agencies (internally, within agency or externally managing) and cross-functional teams Experience delivering integrated,