Head of Marketing
Gridcog
| Company | Gridcog |
| Category | Marketing |
| Location | Berlin |
| Remote | On-site (inferred) |
| Employment | Full-time |
| Level | Director |
| Salary | Not stated by the employer |
| Posted | 13 Jul 2026 |
| Last verified | 9 Aug 2026 |
| Source | Employer ATS (workable) |
Description
About us: At Gridcog, we're on a mission to accelerate investment in the clean energy transition. We're a SaaS start-up of energy nerds building the best project modelling software around, used on everything from co-located solar and storage to microgrids and EV fleets. Our clients, many of the world's leading Developers, IPPs, Consultants and Energy Users, are putting hundreds of millions into the transition, and we help them direct that money into the right projects: the ones that make both commercial and environmental sense. Requirements Who we're looking for: We've built a strong brand in our home markets of the UK and Australia, mostly through thought leadership. Our analysis and point of view get noticed by the people who matter in energy, and one excellent Marketing Manager - Content & Events has done a great job of running the show. Now we're scaling fast, extending into Europe (we have teams in Germany and Spain), and the playbook is yours to scale with us: more channels, a growth engine that feeds sales with qualified leads, a sharper tone, and counter-positioning against a growing field of competitors. You'll bring the ideas on where to play next. This is a player-coach role, not a pure management job. You'll lead a small, globally spread team, our Marketing Manager - Content & Events plus a new Growth Marketing Manager, help them amplify the thought leaders inside Gridcog, and stay hands-on in the work yourself. We don't work with agencies. We'd rather do things in-house, use AI to punch above our weight, and bring in specialists only where they really add value. Energy marketing tends to be boring. That's not us, and it's not our vision. We want someone bold who takes risks, measures everything, and changes course fast when something isn't working. You'll report to our CCO and we expect you to challenge them and the wider Exec team. We care more about the impact you've delivered than the headcount you've managed; maybe you built a marketing function, brand and playbook from the ground up at a Series A/B startup, or came up through an agency where output was everything. If this sounds like you, please read on! What you'll do as part of our team: Own Gridcog's marketing strategy, plan, budget and performance, with a clear focus on generating qualified top-of-funnel leads for sales. Open new doors for Gridcog: bring bold ideas, write new playbooks and take us into channels and formats we haven't tried. This role is not just about doing the same things better. Build a clear marketing plan spanning brand, content, campaigns, events, paid and organic, and execute on it. We want someone who is accountable for action, not just intent. Support your team, including our Marketing Manager - Content & Events, to make our content, events and thought leadership sharper and more commercial: educating the market on why energy project modelling matters and why Gridcog's solution is the best, using our data, modelling and customer logos to make the case. Support our Growth Marketing Manager to build and execute on our growth strategy, including paid, organic SEO and conversion. Bring a consistent look and feel to everything Gridcog puts out. We've been liberal with our brand guidelines to date and want to tighten this up. Extend the brand strength we've built in the UK and Australia into our European markets, working with our local teams in Germany and Spain. Develop a deep understanding of our customers and competitors, so our tone, content and counter-positioning land with the people we're trying to reach. Own Gridcog's positioning and messaging, including making sure the market understands how we are different and better than alternatives, and how we launch new product capabilities and take our product into new markets. Make our website work for us as a genuine marketing and lead generation asset, not just a shopfront. Work closely with sales to align campaigns, events and content with target acco