Head of Growth & Acquisition
Lookers
| Company | Lookers |
| Category | Marketing |
| Location | Chelmsford |
| Remote | On-site (inferred) |
| Employment | Not stated |
| Level | Director |
| Salary | Not stated by the employer |
| Posted | 1 Jul 2026 |
| Last verified | 12 Aug 2026 |
| Source | Employer ATS (greenhouse) |
Description
About us : We are one of the top three automotive retailers in the UK, proudly representing 32 manufacturer brands, selling a huge range of new and used vehicles from over 150 dealerships across the UK and Ireland.
We believe our people are our greatest asset, and we’re committed to recognising the valuable contribution each person makes. That’s why we continue to invest in a leading rewards and benefits package designed to support your career, wellbeing, and life outside of work. Head of Growth & Acquisition Hybrid - with travel as required Salary - Competitive Contract: Permanent, Full-Time
The Head of Growth & Acquisition is responsible for defining and leading Lookers' demand channel strategy, ensuring the business delivers sustainable, profitable growth for new cars, used cars and aftersales
The role owns the strategy, performance and optimisation of all core acquisition channels, including paid digital media, SEO/AIO, automotive marketplaces/lead-gen partners, strategic partnerships and group tactical marketing initiatives. As a senior marketing leader, you will transform how acquisition channels are planned, governed and optimised, ensuring investment is aligned to commercial priorities and delivers measurable business outcomes.
Leading a team of channel managers and specialists, supported by agency partners, you will establish a high-performing acquisition function that acts as a centre of excellence for the wider business. Working closely with operations, divisional/OEM marketing, finance, data and commercial, you will ensure acquisition activity and tactical trading initiatives respond effectively to trading priorities, stock availability, margin opportunities, market dynamics, OEM partner requirements and customer behaviour.
What You'll Be Responsible For
Acquisition Channel Strategy & Group Trading Initiatives
Define and lead the core channel acquisition strategy across new car, used car and aftersales, ensuring channels support growth, profitability and trading objectives.
Lead and develop channel managers responsible for paid media, SEO, marketplaces, partnerships and group trading initiatives, ensuring strong performance management and execution.
Align acquisition activity with trading priorities, stock, pricing, margin and market demand through close collaboration with operational, finance, commercial, data and divisional stakeholders.
Establish robust performance management frameworks, ensuring clear visibility of channel effectiveness and continuous optimisation.
Lead key agency and external partner relationships, ensuring strong governance, accountability and commercial value.
Build a scalable centre-of-excellence model that delivers expertise, governance and best practice across the wider marketing function, supporting divisional marketing and OEM requirements alongside scaling group growth and trading needs.
Partner with Marketing Operations, Data and Commercial Finance to improve measurement, attribution and performance insight.
Support the delivery of group trading initiatives, leading the Group Marketing Manager to coordinate and plan sales events, campaigns and proposition promotions.
Paid Media
Define the paid media strategy across search, social and emerging channels as appropriate.
Set investment priorities and ensure budgets are deployed against commercial objectives and expected returns.
Provide strategic oversight of agency partners, ensuring effective planning, optimisation and performance delivery.
Support the effective delivery of OEM requirements alongside Lookers trading needs through scalable acquisiti