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GTM Lead

WithCoverage
CompanyWithCoverage
CategoryMarketing
LocationNew York
RemoteOn-site (inferred)
EmploymentNot stated
LevelLead
SalaryNot stated by the employer
Posted27 Oct 2025
Last verified4 Aug 2026
SourceEmployer ATS (greenhouse)
Applications are handled by the employer, not by us.Apply on the employer's site →
Description
GTM Lead Location: New York, NY About WithCoverage : WithCoverage replaces the traditional insurance brokerage with an AI-supercharged risk management team designed for the modern economy.  We partner with hundreds of high-growth, category-defining companies, including GoPuff, Eight Sleep, Bombas, Chomps, and Blank Street Coffee. Our clients span iconic consumer brands, hospitality leaders, GCs, advanced manufacturers, and next-generation defense contractors. They operate in complex risk environments and need a partner that can move at their speed. Instead of a fragmented, manual brokerage stack, we have built a new category: elite risk advisors operating on top of proprietary technology. Our in-house Agency Management System gives our team and AI agents full visibility into policies, exposures, claims, billing, and commissions. This platform enables deep automation, better decisions, and a fundamentally higher standard of service. WithCoverage was founded by JD Ross (co-founder of Opendoor) and Max Brenner (Bain, Compound). We have raised over $43M from leading investors including Sequoia, 8VC, Khosla Ventures and Crystal Venture Partners.  Our ambition is to redefine how risk is managed across the economy. Why Join Us: Grow Faster – We’re scaling quickly, giving you significant opportunities to learn, lead, and shape your career and the company's future. Work That Matters – We protect the world’s most innovative brands: consumer icons, hospitality leaders, next-gen defense contractors, and US manufacturers. Redefine an Industry – Insurance is one of the largest, slowest-moving markets. We rewrite the playbook with proprietary technology, automation, and AI. Financial Rewards – We hire the best and invest in you. That means competitive comp, meaningful equity, and excellent benefits. We believe strongly in internal promotion and lay out a plan for everyone's career growth. About The Role: We are hiring GTM Leads to build and own some of the most important verticals in our business. This is not a traditional sales role. It is a true GM seat with full ownership of a vertical’s growth, revenue, relationships, and market presence. You will be responsible for making WithCoverage the dominant risk partner in your category. That means closing six and seven figure accounts, building strategic partnerships, developing industry relationships, creating demand, and establishing our reputation with the people and companies that matter most. We are looking for builders and operators who have done this before. Built a pipeline from a cold start, owned the full cycle, and earned trust at the C-suite level. If you are at your best when you have real ownership, the pricing and product to win, and a short distance between you and the decision, this is the seat. The best GTM Leads are equally comfortable closing a major account, hosting a dinner with industry leaders, building relationships with investors and operators, speaking at an event, or developing the playbook that scales a category. What You’ll Do: A vertical, end to end. Own one of our priority categories like a business. You are responsible for revenue growth, market presence, strategic relationships, pipeline generation, and the long-term reputation of WithCoverage within the category. The full deal cycle. Build target lists, drive outbound, qualify, run discovery, structure the program with our underwriting team, and close. You stay in the seat from first touch to binding. The relationship map. Develop senior relationships across founders, CEOs, CFOs, GCs, industry associations, capital partners, and the connectors who shape deal flow in your vertical. Be the person the category calls. Build and maintain relationships through conferences, events, dinners, operator communities, referral networks, and strategic partnerships. Create opportunities before they formally enter the pi