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Group Product Manager - Martech & Adtech (All Genders)

zooplus
Companyzooplus
CategoryUncategorised
LocationMunich
RemoteOn-site (inferred)
EmploymentNot stated
LevelNot stated
SalaryNot stated by the employer
Posted11 Aug 2026
Last verified12 Aug 2026
SourceThe employer's own careers page (company_site)
Applications are handled by the employer, not by us.Apply on the employer's site →
Description
Job Description The Group Product Manager will lead the Customer Experience & Communications domain within Acquisition & Retention. This role is accountable for defining the product strategy, roadmap, stakeholder alignment, and business impact across Martech, lifecycle communications, customer identity and access management, progressive profiling, personalisation, and customer self-service capabilities. The role requires a senior product leader who can combine customer lifecycle expertise, platform thinking, commercial understanding, and strong stakeholder management. Key Responsibilities • Define the product strategy for customer lifecycle, Martech, identity, profiling, personalisation, and self-service capabilities. • Build scalable lifecycle communication and customer engagement capabilities across channels. • Strengthen Martech, CRM, CDP, and customer data foundations. • Lead the product direction for customer identity, registration, login, access management, preferences, and account capabilities. • Develop progressive profiling capabilities that improve customer understanding and enable better personalisation. • Translate business priorities into scalable product capabilities rather than one-off campaign or operational solutions. • Improve customer self-service experiences and reduce avoidable friction in account and support journeys. • Lead, coach, and develop Product Managers in the domain. • Drive prioritisation, discovery, roadmap quality, and outcome orientation across the teams. Scope of Ownership The role will cover: • Martech and marketing automation • Lifecycle communications • Customer Data Platform activation and customer data capabilities • Customer identity and access management • Registration, login, account, and preference capabilities • Progressive profiling and zero-party data collection • Personalisation enablement across customer journeys • Customer self-service capabilities