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Group Director, Paid Search

Real Chemistry
CompanyReal Chemistry
CategoryMarketing
LocationRemote - USA; Water Street - New York
RemoteRemote
EmploymentNot stated
LevelDirector
SalaryNot stated by the employer
Posted15 May 2026
Last verified12 Aug 2026
SourceEmployer ATS (greenhouse)
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Description
At Real Chemistry, making the world a healthier place isn’t just an aspiration—it’s our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact-obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries. Our #LifeatRealChem culture is rooted in our people—we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities. Discover your purpose. Embrace innovation. Experience #LifeatRealChem. RC Media  is Real Chemistry’s unified media offering, formed through the integration of the legacy strengths of GTO, Spring & Bond, and Real Chemistry. Today, RC Media operates as one connected team delivering modern, measurable, and insight-led media solutions for healthcare and life sciences brands. We bring together deep channel expertise, omnichannel strategy, analytics, and creative partnership to drive performance across both HCP and patient engagement.  Real Chemistry is seeking a Group Director, Media to lead and scale our Paid Search capability. This individual will serve as the Paid Search team lead, responsible for defining the practice, elevating activation standards, and driving performance across platforms such as Google, Bing, Open Evidence, and other query-based environments.  This role will act as the senior authority for the channel, ensuring excellence in both strategy and execution while integrating paid search into broader omnichannel plans. You will lead a high-performing team, partner closely with strategy and analytics, and deliver measurable outcomes for pharma, biotech, and life sciences clients.  This is a senior leadership role suited for someone with strong agency experience who can operate both strategically and hands-on, while building capability and advancing innovation within the paid search space.  What You’ll Do   Serve as the senior Paid Search lead across assigned accounts, owning channel strategy, investment approach, testing roadmaps, and performance outcomes  Translate brand objectives into actionable paid search strategies aligned to broader omnichannel journeys across HCP and DTC audiences  Guide clients through recommendations, measurement frameworks, optimization decisions, and performance storytelling  Ensure all campaigns meet healthcare compliance standards in partnership with cross-functional teams  Establish best practices for paid search activation, including pacing, optimization, QA, and reporting  Partner with analytics and strategy teams to define KPIs, measurement approaches, and learning agendas  Identify performance drivers and optimization opportunities, adjusting plans to deliver strong results  Lead, mentor, and develop a high-performing Paid Search team, building capability and bench strength  Create scalable processes and playbooks specific to paid search, including governance models and quality standards  Drive strong collaboration across RC Media, ensuring paid search is effectively integrated with strategy, analytics, planning, and creative  Champion innovation across paid search platforms and tools, including AI-driven optimization, automation, and audience strategies  Support new business and organic growth through insight-led paid search strat