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Den Haag | Fulltime TrainMore isn’t your average fitness club — it’s a movement. Loud beats, raw energy, high‑intensity vibes, and a community driven by ambition. In the heart of Den Haag, our clubs are entering their next chapter, featuring a strong wellness proposition and a true big‑city pulse. To lead it, we’re looking for a hands‑on General Manager. This role goes far beyond a traditional Club Manager position. As General Manager, you own the entire operation — team, performance, revenue, wellness, partnerships, and the full member journey. You are the visible leader of the club: present on the floor every day, setting the standard through action, energy, and example. This is not a desk‑based or purely strategic role. You lead from the front, in the operation, on the gym floor, and with your team and members. Your Role Lead From the Floor • Be visibly present on the gym floor during peak and off‑peak hours. • Actively engage with members, trainers, hosts, and wellness staff every day. • Lead shifts when needed and step in operationally to support the team. • Spot opportunities and issues in real time and act immediately. • Set the tone for service, safety, cleanliness, energy, and culture by example. Build and Lead a High‑Performance Team • Build, coach, and energise a strong team across fitness, PT, hosts, and wellness. • Recognise talent and drive personal and professional development. • Inspire collaboration, ownership, accountability, and a strong TrainMore mindset. • Be present, approachable, and clear — your leadership is felt daily on the floor. Deliver the TrainMore Experience • Guarantee a premium, gritty, stylish, member‑obsessed experience. • Make every touchpoint count: gym floor, wellness, PT, hygiene, music, vibe, and flow. • Stay closely connected with members and create moments they remember. • Protect and elevate the TrainMore atmosphere, every day. Drive Growth and Results • Own all revenue streams: subscriptions, PT, retention, lockers, vending, wellness upsell, and local partnerships. • Understand performance data and translate insights into immediate action. • Build creative, urban‑minded initiatives that drive engagement and loyalty. • Hit — and exceed — monthly KPIs with confidence and consistency. Run a Tight, Hands‑On Operation • Own the club’s P&L with a sharp commercial mindset. • Manage budgets, cost control, forecasting, and planning. • Ensure brand standards and operational excellence through daily floor presence, not distance. • Report clearly and consistently while staying close to the operation itself. Build the City Connection • Create strong local partnerships that reflect the Den Haag community. • Position TrainMore as a leading urban fitness and wellness destination. You • 3+ years of experience in a senior management role within fitness, hospitality, leisure, or high‑service environments. • A natural floor leader who gains credibility through presence, action, and connection. • Comfortable spending a large part of your time actively in the club, not behind a desk. • Strong communication skills, operational sharpness, and commercial insight. • Service‑driven, detail‑oriented, and energized by fast‑paced environments. • A leadership style that inspires, motivates, and sets the pace. • Flexible to work evenings, weekends, and holidays. • Experience with B2B partnerships and commercial opportunities is a plus. If you’re looking for a purely strategic or office‑based management role, this position won’t suit you. What We Offer • Competitive salary • 8% holiday allowances • 26 days of holiday (and you’re free on your birthday) • Pension plan • Unlimited access to all Urban Gym Group locations for you and a +1 • One paid charity workday per year • Well‑being support via OpenUp for you and your family • A unique opportunity to lead one of TrainMore’s flagship clubs