Ecommerce Manager - Fashion
thegrowthfoundation-1640252175
| Company | thegrowthfoundation-1640252175 |
| Category | Uncategorised |
| Location | — |
| Remote | — |
| Employment | Not stated |
| Level | Not stated |
| Salary | Not stated by the employer |
| Posted | 11 Aug 2026 |
| Last verified | 12 Aug 2026 |
| Source | Employer ATS (teamtailor) |
Description
We are recruiting for an experienced E-commerce Manager to join a premium, independent fashion and lifestyle brand based in London . Our client is an established and highly considered brand with a distinctive position in the premium fashion market. Known for exceptional product quality, thoughtful design, craftsmanship and responsible production, the business has developed a loyal customer base and a strong direct-to-consumer presence. As the business continues to grow, we are looking for an E-commerce Manager in London to take ownership of the online store as a key commercial and trading channel. The Role The E-commerce Manager will have direct ownership of the day-to-day performance and development of the client's e-commerce channel, spanning e-commerce trading, website merchandising, email marketing, CRM, content, conversion optimisation and analytics . This is a hands-on role for an individual who enjoys combining commercial thinking with digital execution. You will be responsible for making trading and merchandising decisions, building email campaigns, analysing performance and continually improving the online customer journey. You will also manage an ad-hoc freelance e-commerce developer for technical requirements. While development resource will support implementation, the E-commerce Manager will own the commercial brief, prioritisation, testing and delivery of site improvements. The role would suit an experienced E-commerce Manager, Ecommerce Trading Manager or Digital Trading Manager with experience in DTC fashion, premium retail, luxury, lifestyle or another product-led environment. Key Responsibilities E-commerce Trading & Merchandising Take full day-to-day ownership of the online store and e-commerce trading performance. Develop and execute weekly trading activity across the website. Trade the website through new product launches, collection drops, seasonal activity and key commercial periods. Manage the online presentation and merchandising of products and collections. Monitor sales, conversion rate, traffic, average order value and product performance. Use trading data and customer behaviour to identify opportunities for growth. Optimise product visibility, collection ordering, navigation and onsite promotional activity. Ensure product launches are accurately and commercially executed across the website. Maintain a clear focus on revenue, conversion and customer experience. Identify opportunities to improve the online trading proposition and maximise the commercial potential of each collection. Email Marketing & CRM – Klaviyo Own the email marketing calendar and execute approximately three campaigns per week. Build, schedule and manage email campaigns in Klaviyo . Develop and maintain customer segments based on behaviour, purchase history and engagement. Build, manage and optimise automated Klaviyo flows and customer journeys. Plan and execute A/B testing across subject lines, content, creative, calls to action, segmentation and send strategy. Analyse email performance and identify opportunities to increase engagement, conversion and revenue. Ensure email campaigns connect effectively with website merchandising and product launches. Work with brand and creative colleagues to ensure email communications remain commercially effective while maintaining brand consistency. Continuously develop the CRM strategy to increase customer engagement, repeat purchase and lifetime value. Website Content & Digital Merchandising Manage product pages, collections, navigation and onsite merchandising. Ensure product descriptions, imagery, pricing, availability and other product information are accurate and up to date. Create and maintain editorial, campaign and shopping pages. Work closely with creative and brand teams on homepage and campaign updates. Ensure key products, launches and commercial priorities receive appropriate visibility