Director of Performance Marketing Sales
Audiohook
| Company | Audiohook |
| Category | Marketing |
| Location | Eden |
| Remote | Remote |
| Employment | Not stated |
| Level | Director |
| Salary | Not stated by the employer |
| Posted | 8 Jul 2026 |
| Last verified | 9 Aug 2026 |
| Source | Employer ATS (ashby) |
Description
PRIMARY RESPONSIBILITIES
TEAM LEADERSHIP
- Recruit, hire, onboard, coach, and develop a team of Senior Performance Marketing Sales Consultants.
- Establish a culture centered on curiosity, consultative selling, continuous learning, and client success.
- Conduct regular one-on-one coaching focused on discovery, strategic thinking, proposal development, and client communication.
- Observe sales calls and provide actionable coaching to improve effectiveness.
- Develop career paths and growth plans for each team member.
- Maintain clear performance expectations and accountability across the organization.
SALES EXCELLENCE
- Ensure consultants consistently execute Audiohook's consultative sales methodology.
- Review discovery processes, proposals, implementation plans, and go-live strategies to ensure quality and consistency.
- Participate in strategic client meetings when executive support or additional expertise is beneficial.
- Help consultants navigate complex opportunities, commercial negotiations, and implementation challenges.
- Ensure opportunities are properly qualified before advancing through the sales process.
- Improve win rates by strengthening sales methodology rather than increasing sales pressure.
BUSINESS PLANNING & FORECASTING
- Own pipeline quality, forecasting accuracy, and overall sales organization performance.
- Monitor pipeline health, conversion rates, sales cycle length, and deal quality.
- Identify trends, bottlenecks, and opportunities for process improvement.
- Develop quarterly business plans and resource recommendations.
- Partner with executive leadership to establish targets, territories, and organizational priorities.
CROSS-FUNCTIONAL LEADERSHIP
- Serve as the primary bridge between Sales and Leadership.
- Continuously improve the client handoff process from signed agreement through implementation.
- Partner with Product and Engineering to improve technical implementation workflows.
- Collaborate with Client Success to reduce churn by improving expectation setting during the sales process.
- Ensure feedback from prospects and clients is incorporated into product, process, and messaging improvements.
SALES PROCESS DEVELOPMENT
- Continuously refine Audiohook's consultative sales methodology.
- Develop training programs, playbooks, proposal templates, discovery frameworks, and objection-handling resources.
- Improve qualification standards and ideal client profile definitions.
- Standardize best practices around campaign planning, attribution education, implementation planning, and commercial structuring.
- Drive consistency across every stage of the client buying experience.
REQUIRED QUALIFICATIONS
- 8+ years of experience in digital advertising, performance marketing, affiliate marketing, ad tech, martech, media sales, or related industries.
- 3+ years leading high-performing consultative sales teams.
- Demonstrated success coaching sellers through complex solution-based sales cycles.
- Strong understanding of digital marketing strategy across paid search, paid social, affiliate marketing, attribution, customer acquisition, and performance measurement.
- Experience building scalable sales processes and developing high-performing sales organizations.
- Exceptional coaching, communication, and leadership skills.
- Strong analytical abilities with experience using pipeline metrics to improve organizational performance.
PREFERRED QUALIFICATIONS
Experience leading teams that sell:
- Performance marketing solutions
- Marketing technology
- Affiliate marketing partnerships
- Advertising technology
- SaaS platforms
- Digital media
- Data and measurement platforms
Experience working with:
- Mid-market and enterprise advertisers
- Agencies
- Affiliate networks
- Marketing technology providers
- Performance-driven brands
PREFERRED TECHNICAL KNOWLEDGE
The Director should possess a working understanding