Director of Multimedia IP
Immediate Media Co
| Company | Immediate Media Co |
| Category | Engineering |
| Location | London |
| Remote | On-site (inferred) |
| Employment | Full-time |
| Level | Director |
| Salary | Not stated by the employer |
| Posted | 13 Jul 2026 |
| Last verified | 9 Aug 2026 |
| Source | Employer ATS (workable) |
Description
Director of Multimedia IP (salary from £85,000) Immediate is home to some of the biggest and most loved consumer brands in the UK, including Radio Times, Good Food and BBC Gardeners World magazine. Our trusted, quality content reaches millions of people a month across digital, print, video, podcasts, apps and live events. We’re the destination for people looking to get more from the things they love. We’re here to inspire, fuel, encourage and educate. Whether it’s the big things, or the little things; from reaching fitness goals to savouring good food, cultivating outdoor spaces, or enjoying the latest TV sensation – we help bring our audiences joy! About the role The Director of Multimedia IP sits at the centre of the organisation, inspiring, developing and scaling high-value multimedia intellectual property across the portfolio. The role exists to galvanise thinking beyond channel-first execution, bringing world-class expertise in broadcast, digital video, audio and emerging formats to identify opportunities, shape standout commissions and build commercially valuable content franchises. Strategically aware, the role is part creative leader and part network operator, helping brands think bigger, make better investment decisions, and build a culture where multimedia content is planned as scalable IP rather than isolated projects. They will work closely with editorial, commercial, and audience teams, alongside a diverse network of internal and external talent, ensuring investment in multimedia content delivers measurable audience, brand and commercial returns. The role is accountable not only for creating great multimedia IP, but for increasing the organisation's capability to create, commission, evaluate and scale multimedia IP independently. As a Director of Multimedia IP you will; Creative Leadership & Delivery Partner with editors, content leads and producers to develop breakthrough ideas capable of scaling into repeatable multimedia franchises Support brand content teams in the delivery of portfolio-wide multimedia IP strategies that support audience growth and subscription value as a priority Raise creative standards across the organisation by developing new formats, storytelling approaches, production models, and rigorous scaling gates Build a culture where ambitious ideas are developed rigorously not dismissed prematurely or left to fail slowly Personally lead and deliver critical strategic projects and high-profile commissions, shepherding high-value output from concept through production, launch and review. Bring external market insight, broadcast expertise and industry best practice into the organisation to challenge existing assumptions and raise creative ambition, supporting both L&D and coaching programmes. Network & Industry Development Leverage industry relationships to identify partnership and production opportunities. Represent the company externally with broadcasters, platforms, production partners and industry stakeholders. Identify emerging trends, technologies and market shifts that create competitive advantage. Commissioning & Investment Governance Establish clear commissioning frameworks, evaluation criteria and business cases for multimedia projects. Ensure investment decisions are informed by audience potential, strategic value, commercial opportunity and resource requirements. Create greater visibility of multimedia investment performance and portfolio ROI. Act as the organisation's leading authority on what constitutes investable multimedia IP and where