Job Opportunities API

About Fora Fora is the modern travel agency , empowering anyone with a passion for travel to build a thriving advisory business. We're modernizing the $100B+ travel agency industry by combining powerful technology, data, and community to enable thousands of entrepreneurs to build on our platform. Our business-in-a-box platform gives travel entrepreneurs everything they need to launch and scale, from cutting-edge tools and personalized training to a vibrant community and exclusive industry partnerships. At the heart of it all is our mission: to help the next generation of travel entrepreneurs turn their love for travel into a fulfilling career , whether full-time or part-time. We believe that everyone, from seasoned professionals to first-time advisors, can build something both profitable and personal. Founded in 2021 by seasoned entrepreneurs, Fora has grown steadily since, expanding to a team of 200+ full-time employees based in downtown New York City . In 2026, we announced our $60 million Series D investment round , led by Forerunner and Tactile Ventures, with continued participation from existing investors Thrive Capital, Insight Partners, and Heartcore Capital. We've also been recognized as a LinkedIn Top Startup 2024, Fast Company's Most Innovative Companies 2025 and 2023, and we were most recently recognized as one of the TIME100 Most Influential Companies 2026. We're building the first truly unified platform for all travel needs—leveraging the best of human expertise and technology to transform how people plan and book travel.   About The Role Fora is hiring a Director of Consumer Insights to build our market intelligence and consumer research function from the ground up. This is a highly strategic role responsible for helping to create the processes, infrastructure, and systems that enable better decision-making across the company. Reporting into the Marketing organization, you will establish how research is planned, executed, shared, and applied across both marketing, product, and commercial initiatives. As our first dedicated market research leader, this role will define the operating model for research at Fora while partnering closely with leaders across Product, Marketing, Business Development, Analytics, and executive leadership. The Director of Market Research will help answer our biggest business questions through a thoughtful mix of qualitative and quantitative research, ensuring customer insights are accessible, actionable, and embedded in how we build and grow. This is a unique opportunity to shape a foundational capability at a company entering its next stage of growth. Key Responsibilities Build and lead Fora's market research function, establishing the strategy, processes, and standards that enable high quality consumer and market insights across the organization. Develop and own the research intake, prioritization, execution, and communication framework, ensuring research efforts align with company priorities and are consistently actionable. Lead research initiatives across the company, including consumer segmentation, brand and product positioning, brand tracking, competitive intelligence, creative testing, and other strategic studies. Design and execute rigorous qualitative and quantitative research programs, leveraging the appropriate methodologies to answer critical business questions. Create and maintain a centralized, searchable repository for research findings, making insights easily accessible and useful across the organization. Partner closely with Product, Marketing, Business Development, Analytics, and executive stakeholders to develop a cross functional research roadmap and influence strategic decision making. Establish best practices for research design, including discussion guides, surveys, methodology selection, vendor management, and quality standards. Evaluate, select, and manage external research partners to ensure