Job Opportunities API

At SolarWinds, we’re a people-first company. Our purpose is to enrich the lives of the people we serve—including our employees, customers, shareholders, partners, and communities. Join us in our mission to help customers accelerate business transformation with simple, powerful, and secure solutions. The ideal candidate thrives in an innovative, fast-paced environment and is collaborative, accountable, ready, and empathetic. We’re looking for individuals who believe they can accomplish more as a team and create lasting growth for themselves and others. We hire based on attitude, competency, and commitment. Solarians are ready to advance our world-class solutions in a fast-paced environment and accept the challenge to lead with purpose. If you’re looking to build your career with an exceptional team, you’ve come to the right place. Join SolarWinds and grow with us! Overview You will lead a high-performing team that drives adoption, expansion, and advocacy through data-driven campaigns, executive programs, and customer storytelling. Key Responsibilities Customer Lifecycle and Expansion Strategy Develop and lead SolarWinds’ Observability customer marketing strategy, with a primary focus on adoption, retention, and expansion revenue across the customer lifecycle. Lead the Tier 1 event strategy for Solarwinds including event promotion, webinar strategy, and account activation  Lead and mentor a high-performing team of 6 customer marketers. Design and execute full-funnel customer programs that increase product adoption, deepen engagement, and drive measurable revenue impact from existing accounts. Define segmentation strategies across the Observability customer base to ensure campaigns and programs are relevant, timely, and tied to expansion potential. Leverage AI and marketing automation tools to harness intent signals, usage data, and predictive modeling to identify expansion opportunities and prioritize customer outreach. Partner with Corporate Marketing to recruit and develop a community of customer advocates who actively represent SolarWinds in analyst programs, references, and speaking engagements for events and campaigns. Oversee customer communications including nurture programs, newsletters, and industry-specific campaigns that reinforce value and drive continued adoption. Collaborate with Product Marketing to align customer proof points with go-to-market messaging and competitive positioning. Establish a data-driven operating model for customer marketing performance, with clear KPIs tied to retention, expansion pipeline, and revenue contribution. Collaborate with the field and Sales teams to equip them with customer-specific content, references, and expansion sales plays. Executive Engagement Programs Partner with the executive team and field leadership to align customer marketing programs with top-tier strategic accounts and thought leadership initiatives. Lead executive engagement initiatives including Customer Advisory Boards, CIO roundtables, and strategic relationship programs that strengthen partnerships with top-tier Observability accounts. Develop and orchestrate the executive briefing program for strategic customers, in close partnership with field leadership and the executive team. Build experiences that deepen executive relationships, surface product feedback, and create pipeline opportunities through curated engagement. Performance, Analytics & Optimization Responsible for the Expand funnel for the Observability business unit. Own measurement against KPIs including lead generation, opportunity creation, pipeline contribution, conversion rates, funnel velocity, and ROI. Work with Marketing Analytics to build reporting frameworks that demonstrate customer marketing’s contribution to retention and expansion metrics. Use data and experimentation to build predictable, scalable growth engines that can be forecasted, measure