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Director, Brand Marketing

The Trade Desk
CompanyThe Trade Desk
CategoryMarketing
LocationSydney
RemoteOn-site (inferred)
EmploymentNot stated
LevelDirector
SalaryNot stated by the employer
Posted4 Jun 2026
Last verified9 Aug 2026
SourceEmployer ATS (greenhouse)
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Description
The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising, with nearly 4,000 employees across more than 30 offices. Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more.  Advertising powers the content people love. By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide. The world’s brands and agencies rely on us to reach their customers and grow their businesses responsibly. The scale of our platform brings unique technical challenges — from processing massive datasets in real time to building systems that operate reliably on a global scale. When you work here, your impact is worldwide. We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another. If you’re driven to solve meaningful challenges, we’d love to meet you. What we do:       Our Brand Marketing Department drives the strategy, planning, and execution of marketing initiatives to boost The Trade Desk platform’s awareness, consideration, and usage. We lead holistic marketing programs in collaboration with a regional team of events, product marketing, creative, editorial, and digital teams.  We manage industry sponsorships, align with Product Marketing and  Sales Strategy , and coordinate sales events and conferences. By tracking KPIs and evaluating metrics, we continuously  optimize  our efforts. We develop regional  expertise ,  maintain  industry relationships, and  analyze  marketing initiatives’ impact on lead funnel metrics.  M eetings with sales leadership help us present insights and  identify  effective programs.  We support global brand initiatives and foster a culture of learning and innovation within our team.      What  you’ll  do:       We’re looking for a marketing leader, who isn’t afraid to roll up their sleeves when necessary. A results driven, storyteller who gets excited about simplifying data, building relationships and increasing brand awareness across the industry. Reporting to the Senior Director of Brand Marketing,   this role will  be responsible for  overseeing all marketing  efforts   to  support our  ANZ Business team :    Develop and execute comprehensive go-to-market strategies for  Australia and New Zealand Be a true business partner to the sales leadership team as a trusted subject matter expert in region, working closely to create and execute the marketing strategy and innovative brand building initiatives       Collaborate with the broader marketing team (PR, Events, Digital, Product Marketing, Creative) to support the execution of 360-degree program s   Develop the content strategy and narratives for thought leadership reports,  playbooks  and events.       Establish marketing KPIs, u nderstand  the impact of our marketing initiatives on lead funnel including inquiries, Marketing Qualified Leads (MQLs), and Sales Qualified Leads (SQLs) to inform insights into the programs/channels that are driving conversions.        Present an informed POV to cross functional team and senior business leaders to ground our marketing initiatives in a broader business context   Balance long-term strategic thinking with short-term executional excellence   Manage industry sponsorships , client education days, roadshows,  workshops   from   content development,  supporting executives  through to success reporting.      Foster a team culture of co