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Digital Marketing Manager, Netherlands - MarTech Specialist

fastretailing
Companyfastretailing
CategoryMarketing
LocationAmsterdam, Netherlands
Remote
EmploymentNot stated
LevelManager
SalaryNot stated by the employer
Posted17 Jul 2026
Last verified12 Aug 2026
SourceEmployer ATS (workday)
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Description
UNIQLO   is a leading brand of th e   Fast Retaili ng   Group, one of the largest apparel retailers in the world.   UNIQLO   respects the individuality and lifestyle of all customers and takes pride in creating high quality, long-lasting, innovative clothing at an affordable price . We are currently recruiting a   Digital Marketing Manager for the Netherlands   with an   additional   focus   on   Martech Optimisation   for Europe.   This role will be based in   Amsterdam   b ut   sit within the wider European Digital Marketing team, and so there will be frequent travel to London and other EU locations. You will be reporting into the Head of Digital Marketing for Europe and working closely with the Dutch Brand and PR teams, EU and Global IT/Data teams, Global HQ, digital agencies and Site Operations teams at an EU and global level. This is an opportunity for someone with both strong Digital Marketing and  M arTech   experience to take ownership of   digital   marketing for the Dutch market while leading technical marketing operations , attribution,   reporting   and measurement infrastructure at EU level. This dual-focus role combines hands-on channel management with attribution, tracking, data integration and dashboarding   expertise   to help drive e-commerce growth, new customer   acquisition   and omni-channel performance across Europe. What you will   be responsible for : • Own ing   end-to-end digital performance marketing for the Netherlands across PPC, Paid Social, Affiliates, SEO and Display, driving traffic, revenue, new customer   acquisition   and return on investment. • Plan ning ,   execut ing   and optimis ing   full-funnel campaigns across awareness,   consideration   and conversion, ensuring alignment with local market priorities and omni-channel customer journeys. • Partner ing   closely with Dutch Brand and PR teams, digital   agencies   and internal stakeholders to deliver strong local market execution and continuous performance improvement. • Lead ing   EU-level marketing measurement and attribution frameworks, including tracking governance, dashboards, tagging, data quality, feed   management   and performance reporting infrastructure. • Collaborat ing   with EU and Global IT/Data teams on integrations, data pipelines, automation and   martech   stack improvements to enable   accurate   measurement and efficient campaign operations. • Act ing   as the bridge between marketing and technical teams, translating business needs into technical   requirements   and ensuring GDPR-compliant, privacy-first approaches across EU markets. • Identifying   opportunities to improve digital performance through testing, analytics,   automation   and innovation, while staying ahead of platform developments and industry trends. Skills, Experience and Attributes: • 5–7 years’ proven experience in digital or performance marketing with hands-on ownership of paid channels, ideally within retail,   fashion   or e-commerce environments. • Strong technical marketing   expertise , including experience with Google Tag Manager,   Big Query,   GA4, attribution platforms,   server-side, pixels, event architecture, data layers,   dashboarding tools   (Funnel.io, Data Studio, etc)   and product feed management. • Demonstrated experience building and improving measurement infrastructure, including attribution models, event tracking, data layers,   dashboards   and marketing data pipelines. • Confide nt   working cross-functionally with IT and Data teams on technical implementations, integrations and automation, with a solid understanding of structured data, tagging and measurement concepts   -   you are not necessarily a developer, but you understand code and can work with structured data formats (JSON), basic SQL, and scripting concepts • Good understanding of GDPR-compliant tracking, consent   management   and privacy-first measurement approaches across European markets. • Strong analytical mindset with the ability to turn data into actionable insight, optimise performance and drive measurable business results. • Fluent   in both Dutch and   English is essential   for local market ownership and stakeholder collaboration. • Passion for working at the intersection of data, marketing technology, and automation; genuine interest in e-commerce, digital marketing innovation, and technical problem-solving • Excellent communication, stakeholder   management   and project management skills, with the ability to manage multiple priorities in a fast-paced, international environment. What we offer : • Competitive Salary • Performance-based bonus scheme • Global profit share scheme • 25 days Annual Leave + Holiday Allowance • 30% staff Discount • Private Pension Scheme • Lunch and Commuting Allowance • Hybrid working model: 2 days remote, 3 days office-based • Volunteer Day – Twice a year Commitment to Inclusion and Data Protection UNIQLO   is an inclusive employer, and welcomes applications from all backgrounds regardless of age, race, gender, sexual orientation,   disability   or other characteristics. We are dedicated to safeguarding your privacy and personal information; please refer to   our   privacy policy   for details on our recruitment process. Recruitment Security Notice All official   UNIQLO   job postings will redirect you to our official careers page on Workday for application submission. The only exception is for roles advertised in Germany via the   HeyJobs   platform. UNIQLO   takes recruitment security seriously and is committed to protecting the process from misuse. Stay alert and apply only through verified sources . LI-HYBRID LI-POST