Job Opportunities API

About the Role The  Digital Marketing Manager will primarily focus on three areas: managing email campaigns and monthly newsletters using HubSpot,  maintaining  and  optimizing  website content (including SEO and AEO best practices), and overseeing  paid ads  management delivered through our  agencies . You will work closely  with  the wider marketing team, and external agencies to deliver impactful marketing initiatives that drive engagement and generate high-quality leads that are passed to IQGeo sales team for qualification . This is a 12-month fixed-term contract to provide maternity cover. Duties/Responsibilities Email Marketing & Newsletters: • Plan, build and send email campaigns and monthly customer/prospect newsletters using HubSpot • Manage target lists,  segmentation  and email cadence in line with HubSpot workflows and data hygiene standards • Draft newsletter and campaign content against agreed tone-of-voice guidelines, working with Content Marketing and Creative Design as needed • Monitor and report on email and newsletter performance (opens, clicks, conversions), suggesting improvements Website Optimization: • Maintain and update website content using HubSpot CMS, including pages,  blogs  and landing pages • Apply on-page SEO and emerging AEO (answer engine optimization) best practices to improve organic visibility, including visibility for LLM-based search and citation • Monitor website performance and recommend improvements to structure,  content  and user experience • Coordinate with design and development resources on website changes as needed Google Ads Management (Agency-Managed): • Act as the primary point of contact for our Google Ads agency, briefing priorities and reviewing performance • Monitor and report on Google Ads campaign performance against agreed KPIs and budget • Flag optimisation opportunities to the agency and internal stakeholders • Ensure paid search activity is aligned with wider campaign and lead-generation priorities LinkedIn Ads Management (Agency-Managed): • Act as the primary point of contact for our LinkedIn Ads agency, briefing priorities and reviewing performance • Monitor and report on LinkedIn Ads campaign performance against agreed KPIs and budget • Flag optimisation opportunities to the agency and internal stakeholders • Ensure paid social activity is aligned with wider campaign and lead-generation priorities Additional Responsibilities: • Contribute email,  website  and paid search performance data to the monthly marketing report • Support the wider marketing team with ad hoc campaign and reporting tasks • Perform other related duties as assigned Required Skills/Abilities • 3-5 years’ experience in digital marketing, with hands-on  expertise  in email marketing and marketing automation (HubSpot) • Proven experience creating and managing email campaigns and monthly newsletters • Working knowledge of on-page SEO and emerging AEO (answer engine optimization) principles • Experience managing or working with paid search   campaigns • Ability to  analyse  campaign and website performance data and  provide  actionable insights to support optimization • Excellent written communication skills, particularly for newsletter and email content • Ability to develop clear processes and multitask effectively across multiple channels • Proficient with Microsoft Office Suite • Experience using Claude (or similar AI tools) integrated with HubSpot for content drafting and workflow automation is a plus • Work collaboratively with the wider team to support efficient campaign delivery Education and Experience • BA/BS degree or equivalent work experience • 3-5   years experience   in B2B digital marketing, ideally within enterprise software or technology environments What’s  in It for You? • 25 days of paid holiday, with the opportunity to  purchase  up to 5 extra days (total 30) • Company-matched pension contributions up to 6% of base salary • Private medical insurance (Bupa) & health cash plan • Life assurance (4x gross salary) & incapacity benefit • EV company car scheme (salary sacrifice) & cycle-to-work scheme (salary sacrifice) • Give as you earn charity scheme & paid volunteering day each year • Career development opportunities (mentorship program, training, etc.) • Home office support for remote workers Flexibility & Work-Life Balance We support hybrid and flexible working arrangements for all employees. We understand that life for many people involves school runs, care giving, or exercising! Work Permits & Visas You must already have the right to work permanently in the UK. IQGeo   is not able to  sponsor work permits. Diversity & Inclusion At  IQGeo , we believe that diversity and inclusion are essential to who we are and how we work. Guided by our values, we know that  People Matter , and we are committed to building a team that reflects a wide range of nationalities, backgrounds, skills, viewpoints, and abilities. We create an environment where everyone can bring their authentic selves with confidence, knowing they are respected, supported, and empowered to  Deliver with Purpose . By embracing different perspectives, we  Pioneer the Future  together — shaping innovative solutions for our customers and our industry. About  IQGeo At  IQGeo , we help telecommunications and utility companies around the world “build better networks.” Our award-winning geospatial software empowers more than 500  organizations to plan, design, build, and  maintain  the  fibre  and energy networks that are essential to our connected, sustainable future. Headquartered in Cambridge, UK with regional offices across North America, Europe, and Asia,  we’re  proud to be a carbon-neutral software company tackling two of society’s biggest challenges: universal broadband access and the transition to net zero. By joining  IQGeo ,  you’ll  be part of a global team shaping the networks that power our businesses, communities, and planet for the long term.