Job Opportunities API

A well-established business in the North West is looking for a Digital Marketing Manager to join on a 12 month fixed-term contract. Digital Marketing Manager Location: Chester / Crewe / Wrexham (Hybrid, 2 days a week in office) Salary: £50,000 - £60,000 12 Month FTC (Maternity Cover) This is a genuinely broad role, giving you ownership of content, SEO, GEO/AEO awareness, ASO input and CRO support, right across web and app. You'll pick up the reins from day one, working closely with the outgoing manager to get a full handover of live projects, partner relationships and reporting, and you'll keep things moving smoothly with clear documentation throughout your time in the role. What You'll Be Doing • Content: Plan, produce and manage content across web, blog and organic channels, in line with brand and SEO strategy. • SEO, GEO & AEO: Own the SEO strategy across on-page, technical and off-page activity, while keeping an eye on emerging GEO and AEO developments as search behaviour evolves. • ASO: Support App Store Optimisation activity to improve app visibility, ranking and installs, working alongside an agency partner. • Agencies & in-house content: Manage external agencies and in-house content resource, making sure output stays on-brief and on plan. • Paid: Provide content direction and input to the paid marketing function, keeping it consistent with organic and brand strategy. • CRO: Work with the Product team to identify and support conversion rate optimisation opportunities across web and app. • Affiliates: Manage the agency running the affiliate programme in line with commercial goals. • AI-supported ways of working: Use AI tools to improve efficiency across content, SEO and CRO workflows. What We're Looking For • Experience: 5+ years in a performance-led marketing environment. • Digital acquisition: Strong understanding of how digital acquisition works end to end. • Stakeholder management: Proven experience managing agencies and cross-functional stakeholders. • Commercial mindset: Strong organisational capability with a genuinely commercial outlook. • Metrics: Comfortable working with performance metrics such as CAC, CVR and LTV. • Multi-tasking: Confident coordinating multiple workstreams at the same time. • Hands-on attitude: Happy rolling up your sleeves and getting into the detail. • CMS: Experience using CMS platforms. • Desirable: Experience with app marketing or dual web/app journeys, and experience building reports. Why Apply This is a great opportunity to step into a varied, senior digital marketing role with real autonomy, on a contract that offers strong earning potential and hybrid flexibility across the Chester, Crewe and Wrexham area. Interested? Apply now! for more info call 07514950292 or email [email protected] As an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff. Forward Role is operating as an employment agency.