Job Opportunities API

This hybrid role combines content production and marketing promotion. You will independently design and fully execute song promotion strategies and  supporting  implementation plans, managing end-to-end core music projects including early-stage planning, content creation, partner liaison and full campaign rollout amid growing project scale and complexity that demand strong cross-team collaboration and resource coordination. Join us to lead landmark music initiatives and fuel commercial growth through creative content and innovative marketing. What you'll do: Carry  out competitive analysis covering music genres, major streaming  platforms  and user music consumption behaviors    Take  charge of overall promotion coordination for music projects with support from data insights and market trends  Formulate  release strategies and marketing plans, and refine core selling points, product  positioning  and narrative promotion angles    Oversee  timelines,  deliverables  and budget control for all content projects    Manage  copyright licensing and compliance clearance for co-produced content    Track  core KPIs including streaming volumes,  revenue  and ROI    Independently  communicate,  execute  and advance cooperation matters, follow up contracts and  maintain  partner relationships    Complete  other temporary work assigned by the supervisor and the company     Who you are: Must-Have Requirements Bachelor’s degree or above; majors in Music, Communication,  Marketing  and related disciplines are preferred.   3–5 years of working experience in the music industry, with proven full-cycle song promotion experience from zero to one; proficient in the complete music production workflow and marketing logic.   Possess dual A&R and marketing  capabilities;  capable of independently managing end-to-end music projects with  a track record  of successful hit song releases.   Familiar with promotion logics and algorithm mechanisms of mainstream music & short-video platforms, including QQ Music, NetEase Cloud Music, Douyin,  Kuaishou  and  Bilibili .   Excellent content planning acumen, able to spot commercially valuable music content by capturing market  trends timely .   Able to manage multiple projects simultaneously, with outstanding time management and cross-department communication & coordination skills.   Resilient and able to thrive under heavy work pressure.   Preferred Qualifications Strong English  proficiency   Established personal network of artists and producers, capable of integrating industry resources to  facilitate  project delivery   In-depth professional insight into specific music genres (e.g., hip-hop, folk, pop)   Previous  employment experience at record labels, hit-song indie  labels  or content studios of music streaming platforms     What we give you: You join an inclusive, collaborative and global community where you have the opportunity to fuel the creative journey   A modern office environment designed to foster productivity, creativity, and teamwork   We invest in your professional growth & development   Equal Opportunities As an active part of a culturally and socially diverse society, Sony Music’s aim is that our workforce is diverse and inclusive. Sony Music is an equal opportunity employer and supports workforce diversity. We employ, retain, promote and otherwise treat all e