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College Marketing Representative - General Location

The Orchard
CompanyThe Orchard
CategoryMarketing
LocationRemote
RemoteRemote
EmploymentNot stated
LevelNot stated
SalaryNot stated by the employer
Posted3 Jul 2024
Last verified9 Aug 2026
SourceEmployer ATS (greenhouse)
Applications are handled by the employer, not by us.Apply on the employer's site →
Description
As a paid part-time employee of The Orchard, you’ll be an advocate for artists that The Orchard distributes. You’ll promote 3-6 artists per month, as well as one-off promotions as they arise, in your college town and on campus by implementing digital and in-person marketing strategies. You’ll be a tastemaker in your market by working with local businesses, record stores, DJs, promoters, campus organizations, etc. You’ll be in charge of hosting listening events, organizing campus activations, and creating digital content for social media that directly supports The Orchard’s artists. Your focus will be on new releases and tour support for artists covering a wide range of genres. You’ll gain first hand music industry experience and be on the forefront of upcoming artists and new music.  General Location: Tell us why you and your school/city would be a good fit for our College Marketing program. Cover letters in addition to resumes preferred.  WHAT'LL YOU DO : Organically create awareness of The Orchard’s artists by liaising with and building relationships with influencers in your markets such as: your college radio station, DJs, student organizations, college newspaper and local sites to exploit all opportunities for exposure such as reviews, radio plays, and interviews Maintain a local social media presence that promotes the artists you’ll be working with, utilizing a mix of digital assets that are supplied to you and creating your own content to support The Orchard’s artists Implement in-person marketing initiatives at record stores, lifestyle shops, and on campus* Research appropriate online sites, forums, and networks for the key 18-24yr old demographic for each artist Research & attend local and campus events that will best facilitate the promotion of our artists* Attend our artists' shows to hand out promotional tools and get feedback from fans* Submit a detailed report on your marketing successes and initiatives for each campaign you run WHO YOU ARE : You are an Undergraduate Student currently enrolled in a 4 year university with a minimum of 2 years left prior to graduation You are able to manage your own hours and be accountable for the work assigned to you You have a passion for music, an understanding of how your peers discover and consume music, and a deep interest in music business & marketing You have an understanding of social media marketing, you stay current on trends, and you have an active presence creating content on TikTok, Instagram, Twitter, Facebook You have availability of 20 hours per week You’re well-written, well-spoken, a team player, and an excellent communicator You have transportation methods You have a flexible schedule for team conference calls and tour coverage WHAT WE GIVE YOU : You will gain real world music industry experience that will be a great addition to your resume You have the opportunity to express your creativity through your locally run social channels, in our team brainstorms, and in your concert/album reviews You’ll have access to inside information that will improve your marketing outreach You’ll receive free ticket(s) into our artists’ shows & possible meet and greet passes* You’ll build valuable relationships within your local music industry + many more! This role pays $16 an hour in NYC This role pays $17-$18 an hour in California The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant li