Job Opportunities API

      This is a fixed-term opportunity for about 2 years time. About the Position     This is a standout opportunity to lead brand activation across our most iconic brands — Rama, Flora, ProActiv, Delma and Liga— in the Hungarian market. As our Brand Manager, you’ll own the full marketing agenda for your region, driving strategy and execution across the 6Ps. From insight-led campaigns to innovation launches, packaging development and commercial alignment, you’ll be at the heart of our growth engine.  You’ll report to the Group Brand Activation Manager EE and collaborate closely with cross-functional teams across Sales, Finance, RGM, Category, R&D and Customer Marketing. This is a high-impact role for someone who thrives on ownership, agility and delivering results — and is ready to grow with the brands.   Key responsibilities include:   Brand Strategy & Growth   Build and implement brand strategies aligned with local and global direction Develop consumer-first growth plans across the 6Ps, rooted in insight and market trends Lead new product development and go-to-market plans, ensuring timely and impactful launches Oversee portfolio performance and RGM initiatives to drive profitability and reduce complexity Prepare selling stories for new product development and retailer engagement Define brand positioning and messaging, ensuring consistency across all touchpoints Develop seasonal and thematic activations (e.g., holiday recipes, sustainability campaigns) Represent brand plans to internal stakeholders and senior leadership Lead development of business cases for new products, campaigns and line extensions  Performance, Budget & Activation   Monitor brand performance using KPIs and market data (e.g., Nielsen, YouGov, Kantar) Use data to drive decision-making and establish scorecards across functions Manage A&P budgets with a focus on ROI across media, digital and in-store activations Track marketing budgets and manage vendor relations Report campaign performance and assess impact against business goals Own the full P&L for your brands and countries  Product & Packaging Development   Support development of new products and line extensions Assist in packaging design and updates, ensuring compliance with food regulations Coordinate sensory evaluations and taste tests with internal teams or agencies Work with legal and regulatory teams to ensure packaging and communications meet safety and labelling laws Manage updates to nutritional information, ingredient lists and claims  Marketing Campaign Execution   Plan and execute ATL (TV, radio, print) and oversee BTL (in-store, sampling, events) campaigns Collaborate with digital teams on social media and influencer marketing Track campaign KPIs including reach, engagement and ROI  Cross-functional Collaboration   Work closely with Sales, Trade Marketing, Finance, RGM, Category and R&D teams Align brand and commercial strategies for product launches and availability Partner with external agencies (creative, media, PR) and suppliers  Consumer & Market Insights   Conduct consumer and shopper research to identify growth opportunities Translate insights into compelling brand propositions and strategic initiatives Analyse market data to track brand performance and category dynamics Monitor competitor products, pricing and promotional strategies  Project Leadership   Lead and coordinate projects across departments with agility and ownership Ensure smooth execution of campaigns and innovation pipelines    What Does It Take to Be Successful?   We’re looking for a proactive, commercially minded brand leader with a passion for plant-based food and a drive to deliver results across diverse markets.&nbs