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Role Summary: The Manager – Supply Chain Planning is responsible for driving end-to-end distribution planning to ensure optimal inventory availability, and seamless supply continuity across markets. The role focuses on demand-driven planning, inventory management, export planning, and digital transformation and process automation initiatives through Advance Excel, Power BI, SAP systems, and process automation. The incumbent will collaborate with cross-functional teams and external stakeholders to improve operational efficiency, service levels, and supply chain responsiveness. Roles and Responsibility: 2 The Manager – Supply Chain Planning is responsible for driving end-to-end distribution planning to ensure optimal inventory availability, and seamless supply continuity across markets. The role focuses on demand-driven planning, inventory management, export planning, and digital transformation and process automation initiatives through Advance Excel, Power BI, SAP systems, and process automation. The incumbent will collaborate with cross-functional teams and external stakeholders to improve operational efficiency, service levels, and supply chain responsiveness. Key Roles & Responsibilities 1. Supply Chain Planning & Distribution Management • Manage domestic Supply and distribution planning across multiple warehouses and depots to ensure smooth product availability and efficient stock movement. • Prepare Replenishment strategies and STO (Stock Transfer Order) planning for 7,000+ SKUs across Pan-India distribution networks, ensuring optimal inventory flow, efficient and effective dispatch coordination. • Monitor inventory coverage, stock availability, stock aging, and depot-level inventory balancing to minimize stockouts and excess inventory. • Drive demand-supply alignment through forecast-based planning and coordination with manufacturing, procurement, and sales teams. 2. International Supply Planning & Export Operations • Lead global supply and demand planning activities for international business operations across 46+ countries. • Coordinate export order planning, inventory allocation, production alignment, and shipment execution for international markets. • Improve export supply responsiveness by reducing lead times and strengthening planning accuracy. • Collaborate with logistics partners, freight forwarders, and export stakeholders to ensure timely dispatches and smooth execution. 3. Inventory Optimization & Continuous Improvement • Drive SKU rationalization initiatives to reduce slow-moving and non-moving inventory. • Implement inventory optimization strategies to improve working capital efficiency and stock productivity. • Identify process improvement opportunities across supply chain operations through analytical and data-driven approaches. • Apply lean methodologies and SOP standardization to streamline workflows and improve operational effectiveness. 4. Digital Transformation & Analytics • Develop and maintain real-time dashboards and KPI reporting tools using SAP, Power BI, and Excel. • Automate STO PR processing, inventory coverage monitoring, and planning workflows to improve operational efficiency. • Generate actionable insights through supply chain analytics and performance reporting. • Support digital transformation initiatives by integrating technology, automation, and reporting systems into planning operations. 5. Cross-Functional Collaboration & Stakeholder Management • Work closely with manufacturing, procurement, logistics, warehouse, sales, export, finance, and IT teams to ensure seamless execution of supply chain activities. • Coordinate with external vendors, transporters, logistics service providers, and international partners for operational alignment. • Support implementation of new supply chain processes, tools, and operational improvement initiatives. • Facilitate communication and collaboration across departments to improve supply chain visibility and responsiveness. 3. Trading Items Planning • Manage planning for trading items sourced externally (non‑manufacturing SKUs). • Align with suppliers and procurement teams to ensure timely replenishment and resolve supply issues proactively. • Track lead times, MOQ, supplier performance, and cost implications. • Maintain master data accuracy for trading items (lead time, MOQ, pack size, cost). 4. B2B Order & Supply Management • Manage B2B customer order fulfilment through effective allocation and supply coordination across India. • Work with sales and key account teams on availability updates and order prioritization. • Ensure OTIF (On‑Time In-Full) delivery performance targets are met for B2B accounts. • Coordinate with logistics to streamline dispatch plans and resolve delivery exceptions. 5. Cross‑Functional Collaboration • Partner with demand planning, procurement, manufacturing, logistics, finance, and sales teams. • Participate in S&OE and IBP meetings, providing insights on inventory, WST, and supply risks/opportunities. • Support new product introductions, product transitions, and SKU rationalization activities. Skills and Competencies A. Technical Skills • Strong understanding of supply planning, distribution planning, inventory management. • Knowledge of demand forecasting, distribution planning, and export operations. • Hands-on experience with SAP ERP and supply chain planning systems. • Advanced proficiency in Power BI, Advance Excel, and data analytics tools. • Expertise in KPI dashboarding, reporting, and operational analytics. B. Behavioral Competencies • Strong analytical and problem-solving skills. • Excellent stakeholder management and cross-functional collaboration abilities. • Strong communication and presentation skills. • High ownership mindset with execution focus. • Ability to work in a fast-paced and dynamic environment. • Process-oriented mindset with continuous improvement focus. • Strong planning, prioritization, and decision-making capabilities. Working Relationships Internal • Sales & Marketing • Manufacturing • Procurement • Logistics • Finance • IT External • Distributors • Export Stakeholders • Freight Forwarders