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Perion is a global advertising technology company delivering solutions to the biggest brands and publishers around the globe across search, social media and display, video, CTV, and programmatic DOOH. Home to an award-winning technology solution –– with our unique data-driven AI/ML based technologies, we deliver and optimize hundreds of terabytes of data and billions of events per day. We’re working with dozens of sources to provide a superior experience across screens and platforms, including mobile, video, social and native. About this role/The opportunity  We’re looking for Sales Lead in the NYC Metro area for Outmax’s US brand-direct sales motion end-to-end. You’ll own the full sales cycle—from prospecting and first meeting through negotiation and close—and be accountable for pipeline generation, forecasting accuracy, and revenue delivery against quarterly and annual targets. You’ll carry your own book of strategic accounts while building the playbooks, processes, and sales infrastructure that allow the broader Outmax go-to-market team to scale. You’ll work closely with senior team members and cross-functional partners, building relationships with key stakeholders at brands and developing a strong understanding of Outmax’s value in the adtech ecosystem. Base Salary: $125,000-$150,000 (plus Commission) KEY RESPONSIBILITIES Full-Cycle Sales Own and drive the complete sales cycle for Outmax’s US brand-direct business: prospecting, qualification, discovery, proposal, negotiation, and close. Sell Outmax as a custom bidding and optimization layer on top of the buyer's existing DSPs (YouTube, Meta, Instagram, TTD, TikTok, Google Ads), not as a media buy or a DSP replacement Build and manage a robust pipeline of brand prospects across verticals (CPG, retail, financial services, pharma, tech), targeting programmatic and digital-media decision-makers. Deliver against quarterly and annual revenue targets with consistent forecast accuracy; own pipeline metrics and report progress to leadership weekly. Develop and execute account plans for strategic brand targets, mapping stakeholders and orchestrating multi-threaded engagement strategies. Pipeline Generation & Outbound Drive proactive outbound prospecting to Fortune 500 and mid-market brands, leveraging personal network, industry events, and targeted campaigns. Partner with Marketing to design and execute demand-generation programs (events, webinars, co-branded content) that fill top-of-funnel. Maintain disciplined CRM hygiene: every opportunity tracked, every stage updated, every forecast defensible. Team Coordination & Scaling Coordinate closely with Sales Engineering, Account Management, and Client Success to ensure seamless handoffs from signed deal to live deployment. Collaborate with the VP Business Development on go-to-market strategy, territory planning, and headcount planning as the team scales. Provide structured market intelligence and competitive insights to Product and Leadership to inform roadmap and positioning. QUALIFICATIONS Required 3-5 years of B2B sales experience in paid social, digital advertising, or adtech, with direct exposure to buying or selling on or alongside YouTube, Meta (Facebook/Instagram), or equivalent paid social platforms Solid understanding of paid media fundamentals: ROAS, CPA, CPM, reach and frequency, brand lift, and incrementality; able to speak credibly to performance marketing buyers about what outcomes they are actually optimizing for Proven ability to manage a full sales cycle and contribute meaningfully to revenue targets; specific quota ownership or revenue contribution required, team or blended metrics are not sufficient Hunter mindset: self-generates pipeline, comfortable cold-outbounding at Director level, does not rely on inbound volume or SDR support to fill a funnel Strong communication skills: can simplify