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Sr. Design Lead

Embark
CompanyEmbark
CategoryDesign
LocationToronto
RemoteHybrid
EmploymentFull-time
LevelSenior
SalaryCAD 120k–138k
Posted
Last verified30 Jul 2026
SourceEmployer career page (pinpoint)
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Description
End-to-End Flow Design   Design and evolve user flows across the full product lifecycle, including onboarding, funding, withdrawals, dashboard, gifting, public site, and student experiences  Translate business requirements and product goals into clear, intuitive user journeys and interaction models  Identify friction points and opportunities to improve conversion, usability, and engagement  Prototype Development & Research Support   Create low- and high-fidelity prototypes (primarily in Figma) to support user testing and concept validation  Partner closely with UX Research to design experiments, usability tests, and A/B tests  Iterate designs rapidly based on user feedback, insights, and analytics   Figma & Design System Ownership   Build and maintain scalable design components, libraries, and reusable patterns within Figma  Leverage tools such as Figma Make / AI-assisted design to accelerate ideation and prototyping  Ensure consistency across public and authenticated experiences through strong design system adherence   Cross-Functional Collaboration   Work closely with Digital Product Managers, engineers, and researchers to deliver high-impact experiences  Participate in design reviews, sprint planning, and cross-functional discussions to align on priorities and constraints  Communicate design rationale clearly to stakeholders and senior leadership  Public & Authenticated Experience Support   Contribute to public site experiences and authenticated application flows  Ensure cohesive UX across acquisition, onboarding, and in-product experiences  Balance customer needs, technical constraints, and business goals when designing solutions     Innovation & Concept Exploration   Develop innovative concepts and new product ideas through rapid prototyping and experimentation  Explore emerging UX patterns, AI-assisted design approaches, and new interaction paradigms  Support early-stage initiatives and strategic product bets    Email & Lifecycle Experience Design   Design user journeys and flows for lifecycle communications (e.g., onboarding reminders, nudges, re-engagement)  Draft and refine email copy in collaboration with product and marketing teams to ensure clarity, tone, and effectiveness  Validate messaging through testing and research where applicable     Continuous Improvement & Measurement   Partner with Product and Research to measure the impact of design changes (conversion, drop-off, satisfaction)  Use data and insights to continuously refine and improve user experiences
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Sr. Design Lead — Embark · Job Opportunities API