Job Opportunities API

ABOUT CODEWAY Codeway is a global consumer tech company with more than 400M users worldwide. Since 2020, we've built and scaled 60+ mobile apps across creativity, productivity, wellness, language learning, and entertainment. Our flagship apps — Retake AI, Cleanup, Learna, and DramaPops — lead their categories globally. In 2024, we became the most downloaded app publisher on iOS, driven by cutting-edge AI research, sharp data-driven execution, and a relentless focus on product and marketing. We're a team of 300+ people across İstanbul and Barcelona who bring curiosity, passion, trust, and ownership to everything we build. Recognized as a #1 LinkedIn Top Startup and a Great Place to Work in Europe, Codeway is where ambitious people do their life's best work. This is Codeway. This is our way. Join us. ABOUT THE PRODUCT Learna is our AI-powered language learning app — one of the top players in its category globally and a genuine challenger to the biggest names in the space. We're building a smarter, more engaging way to learn a language, powered by deep AI and a relentless focus on the learner experience, and we're scaling fast across markets and languages. You'll be joining a product with real momentum inside a studio behind multiple top-charting apps. POSITION At Codeway, creative is the single biggest lever on growth. The majority of our marketing budget goes to user acquisition, and the quality of our ad creative decides what an install costs and how far we can scale and in a category as competitive as language learning, the creative that wins the first three seconds is what wins the market. The Senior Creative Marketing Manager owns that lever for Learna. This is not a decoration-around-the-campaign role and it's not pure execution , it's the person who sets the creative strategy for the product, turns market and performance signal into concepts that win, and builds the process that lets a creative team ship winners consistently and at scale. You'll sit at the intersection of creativity, performance marketing, and AI, working shoulder-to-shoulder with growth managers and the marketing art team. You'll bring a point of view, come to the table with ideas already thought through, and let the data decide — including when it kills your favorite concept. WHAT YOU'LL DO Own the creative strategy. Shape and drive the creative strategy for your product, and take real accountability for how it moves ROI, CPI, and spend efficiency. Read the market. Monitor the advertising market and competitors closely, spotting what's working, the recurring patterns behind it, and the trends worth acting on this week — not next quarter. Turn signal into ideas. Generate ad creative concepts and bring them to brainstorms already thought through, grounded in performance data and competitor intelligence rather than gut feeling alone. Own the testing framework. Architect and ruthlessly execute Learna's creative testing methodology — matrix testing, element isolation — moving hypotheses to data-backed conclusions and knowing exactly why a creative won or lost, down to the second. Decode winners (hook, retention, setup) and share the takeaways so the whole team gets sharper. Build the system. Design and improve the creative production pipeline so the team ships high-quality, high-volume output faster and without chaos — integrating AI tools and automating the repetitive parts. Push AI boundaries. Lead the charge from traditional asset creation to an AI-first production mentality, actively experimenting with the latest generative tech (Nano Banana, Veo3, Sora, Kling, and more, with unlimited credits) to keep Learna at the cutting edge. Collaborate and own. Partner tightly with growth and the marketing art team, take proactive ownership of your work from brief to delivery, and thrive in fast feedback loops. WHAT YOU'LL BRING Proven track record (4–5+ years). At least 4–5 years in performance creative marketi