Sales Manager
Lookers
| Company | Lookers |
| Category | Sales |
| Location | Stoke-on-Trent |
| Remote | On-site (inferred) |
| Employment | Not stated |
| Level | Manager |
| Salary | Not stated by the employer |
| Posted | 17 Jul 2026 |
| Last verified | 30 Jul 2026 |
| Source | Employer career page (greenhouse) |
Description
About us : We are one of the top three automotive retailers in the UK, proudly representing 32 manufacturer brands, selling a huge range of new and used vehicles from over 150 dealerships across the UK and Ireland.
We believe our people are our greatest asset, and we’re committed to recognising the valuable contribution each person makes. That’s why we continue to invest in a leading rewards and benefits package designed to support your career, wellbeing, and life outside of work.
BMW Sales Manager Contract Type: Permanent Salary: Up to £70,000 OTE (basic up to £45,000- 50,000 DOE plus bonus) Hours: 44 Hours - Mon to Fri 9.00am to 6.00pm, Sat 9.00am to 5.00pm and Sunday 11.00am to 3.00pm (rota basis)
A rare and exciting opportunity has become available at BMW Stoke as a Sales Manager. The successful candidate will receive an industry leading remuneration package with access to in-house training.
As Sales Manager, you will act as a role model for customer service excellence for the team, always leading by example. You will develop long-lasting, meaningful relationships with our customers and coach and motivate the team to do so too. You will be reporting into the General Manager. This is an opportunity not to be missed!
You will oversee the day to day running of the showroom including vehicle valuations and sales; supervising the vehicle journey from workshop prep right through to imaging and showroom presentation. You will work alongside the divisional buyer, dedicated prep Technicians, detailers and photography team so that you can deliver marketing standards.
Responsibilities
Managing the full sales process, from web inquiry to phone & showroom
Managing staff performance from structured 121’s to training & development
Implementing department targets and brand KPI's
Responsible for buying in vehicles. As well as up to date stock pricing
Ensuring full FCA compliance within the Sales Department
Manage and own our Customer Satisfaction
You will have prior experience in a similar premium automotive environment with a proven track record in transactional sales and delivering exceptional customer service experiences. You will be able to demonstrate experience in leading a highly motivated team and know how to get the best out of each team member.
Experience monitoring financial performance against budget and the ability to identify and address any shortfalls promptly is a must. You will need the ability to understand finance and insurance product regulations and have excellent communication skills and the ability to influence and negotiate a sale. Due to the nature of the role, a full UK driving licence is essential.
If your skills and experience match what we are looking for, please apply today and one of the Talent Acquisition Team will be in touch.
Core Benefits:
Competitive salaries with structured pay scales and progression as you grow within the business
Generous annual leave that increases with your length of service
Enhanced family leave, including 6 months’ full pay for maternity and adoption leave, and 2 weeks’ full pay for paternity leave
Access to Techscheme for discounted technology purchases with flexible payments
Health & Wellbeing:
Eyecare vouchers to help cover vision care needs
Smart Health – 24/7 access to GP services to support your mental and physical wellbeing
Dental insurance for everyday dental care and unexpected treatments
Optional critical illness cover for peace of mind during life's most challenging moments
Financial Wellbeing:
MyView PayNow – access a portion of your pay as you earn, with features to stream, save, and track your money through a user-friendly app
Free will writing services to help plan for the future
Flexible life assurance options and partner life assurance for added protection
Leisure & Lifestyle:
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