PR Manager, DACH
SharkNinja
| Company | SharkNinja |
| Category | Marketing |
| Location | Frankfurt am Main |
| Remote | On-site (inferred) |
| Employment | Not stated |
| Level | Manager |
| Salary | Not stated by the employer |
| Posted | 17 Jul 2026 |
| Last verified | 30 Jul 2026 |
| Source | Employer career page (greenhouse) |
Description
About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.
AI at SharkNinja
At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in. PR Manager – DACH
Frankfurt with 2 days per week home working available
SharkNinja is the maker of class-leading Shark home and beauty products, and the innovative line of Ninja kitchen appliances. Our mission is to delight our customers with innovative products, and to positively impact lives in every home across the globe.
Based from our office in Frankfurt, we are seeking a Public Relations Manager to manage our media relations programme across DACH, reporting into the PR Country Lead. You will be a team player and a natural creative with a proven track record for developing and executing successful campaigns, increasing brand awareness, and delivering impactful communication across varied customer touch points.
Responsibilities
Responsible for the strategic direction, development and execution of earned media activation across DACH
Develop, drive and coordinate the strategy and execution of SharkNinja’s corporate brand activity across DACH
Manage external agency partners for Germany – including overseeing agency resources, ensuring they are briefed in a timely manner and campaigns deliver against business goals
Manage internal stakeholders and co-ordinate the wider teams in SharkNinja to create impactful 360 campaigns
Provide strategic PR counsel to the wider SharkNinja business and senior leadership team
Co-ordinate with our global teams to ensure synergy in activity
Leverage existing media relationships and cultivate new contacts
Manage media inquiries and high level interview requests
Create content for press releases, byline articles and keynote presentations
Manage crisis situations and comms to ensure best practice
Monitor, analyze and communicate PR results – developing comprehensive reports to communicate results for key PR campaigns and initiatives to executive team and key stakeholders
Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.
Build relationships with thought leaders to grow industry awareness
Maintain a keen understanding of industry trends and make appropriate recommendations regarding communication strategy surrounding them
Requirements
Proven working experience in public relations required
Proven track record designing and executing successful public relations campaigns at both a local and nati
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