Manager, Site Experience & Operations
Brooklinen
| Company | Brooklinen |
| Category | Operations & Admin |
| Location | New York |
| Remote | On-site (inferred) |
| Employment | Not stated |
| Level | Manager |
| Salary | Not stated by the employer |
| Posted | 18 Jun 2026 |
| Last verified | 30 Jul 2026 |
| Source | Employer career page (greenhouse) |
Description
Overview
We're excited to hire a Manager, Site Experience & Operations to help shape how customers discover, shop, and engage with Brooklinen online.
This role sits at the center of our Digital Commerce organization and is responsible for translating business priorities into a high-performing onsite experience that balances brand storytelling, customer experience, and commercial results. You'll partner closely with Ecommerce, Merchandising, Marketing, Creative, Product, and Analytics to ensure customers can easily find what they're looking for while continuously improving site performance.
This is not a traditional site merchandising role. In addition to owning key aspects of site experience, discovery, and onsite operations, you'll help build the reporting, processes, and operational rigor that enable the broader team to make smarter decisions and execute more effectively. From product launches and promotional moments to navigation, search, and merchandising strategy, you'll play a critical role in shaping how Brooklinen comes to life online.
What You'll Do
Site Experience & Discovery Strategy
Influence and lead end-to-end execution of the site experience strategy, inclusive of navigation, taxonomy, landing pages, and curated collections — delivering a cohesive, conversion-oriented customer journey across mobile and desktop
Manage and continuously optimize discovery and smart merchandising tactics, including sort logic, search relevance, and guided selling experiences, partnering with Analytics to evaluate performance and apply learnings
Partner with Marketing, Creative, and Planning to translate brand priorities, campaigns, and assortment strategy into high-impact site placements
Identify opportunities to use existing site real estate more effectively and propose new ways to drive discovery, engagement, and AOV
Analytics & Performance Reporting
Maintain core site performance reporting — conversion, AOV, site search, and content engagement — within a framework defined by the Director of Digital Commerce
Provide ongoing, day-to-day coaching to the Site Content and Site Merchandising Senior Associates on interpreting performance data and translating it into actionable recommendations
Partner with the broader Analytics function to evaluate test results and surface insights that inform site strategy
Operational Excellence & Playbooks
Maintain and reinforce best practices of the Brooklinen site operating manual, defining standards for product launches, promotional periods, and the “perfect” PDP and PLP
Identify and implement workflow improvements across the team with guidance from the Director of Digital Commerce that ensure consistency, quality, and efficiency across all site updates throughout the year
Team Development & Mentorship
Provide day-to-day mentorship and coaching to the Senior Associates for Site Content and Site Merchandising within their respective domains to build and expand strategic, analytical, and cross-functional capability over time
Vendor & Tool Management
Support and maintain primary relationships with site-tooling vendors (e.g., Dynamic Yield, search/SEO tools, UGC tools), serving as the main point of contact for performance reviews and day-to-day troubleshooting
Site Health & QA
Own a codified, cross-functional QA process spanning content and merchandising workstreams, ensuring every launch and promotion is bug-free and aligned with the brand
Partner with the Digital Product team to ensure new site features and functionality launch flawlessly and meet business requirements
Ensure content and merchandising updates align with site architecture and do not introduce visual or functional issues
We’re Looking For
3+ years of experience in ecommerce, with meaningful ownership of site experience, merchandising, or discovery strategy (navigation, taxonomy, curated collections, search/sort)
995,367 openings. Erioun finds yours.Scored against your own profile, every hour.Try the radar →