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Graphic Designer

2U
Company2U
CategoryDesign
LocationCape Town
RemoteOn-site (inferred)
EmploymentNot stated
LevelNot stated
SalaryNot stated by the employer
Posted10 Jul 2026
Last verified2 Aug 2026
SourceEmployer career page (greenhouse)
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Description
At 2U, we are all in on purpose. We are motivated by our mission – to eliminate the back row in education – and connected by our shared passion to deliver world-class digital education at scale. As the parent company of edX, the world’s leading online learning platform, 2U powers more than 4,000 online higher education offerings – from free courses to full degrees. Together with more than 230 colleges, universities, and corporate partners, we are helping to unlock human potential. What We’re Looking For: We're seeking a passionate and motivated Graphic Designer to join our growing creative team. The Graphic Designer is responsible for conceptualizing and designing creative collateral for 2U's portfolio of products and associated brands, spanning diverse digital platforms. This position sits on the design team within the Creative Marketing Group. The Creative Marketing Group is a full-service in-house agency supporting all marketing efforts across the 2U and edX portfolios of programs and products. As strategic partners with our marketing stakeholders, we seek collaborative solutions to elevate our creativity and drive our business. Responsibilities Include, But Are Not Limited To: 1. Hands-on Execution Execute the design of visually captivating and cohesive marketing assets, including brand identity style guides, websites, advertising materials, emails, social media/digital ads, and occasionally print layouts, for 2U's diverse product portfolio and associated brands. Ensure visual distinctiveness by actively exploring novel visual solutions that elevate 2U's product portfolio and associated brands. Establish and maintain consistent visual identities for 2U's product portfolio and associated brands, ensuring their impactful application across various channels. Analyze creative briefs and past performance data to deliver work that aligns with the needs of marketing stakeholders. Efficiently manage multiple project deadlines across various programs, ensuring timely delivery and completion of all tasks. Present work to stakeholders with persuasive rationales that effectively communicate the creative decisions made and align them with marketing strategies. Participate in productive conceptual brainstorming sessions to foster and inspire innovative ideas that drive the creative process forward. 2. Collaboration and Relationship Building Cultivate and maintain strong relationships with the team and stakeholders, fostering collaboration and mutual trust. Communicate concepts, ideas, training, and processes clearly and professionally to internal and external team stakeholders. Collaborate with UX/UI team members and front-end developers to generate forward-thinking solutions that push the boundaries of our web designs. Promote a positive, collaborative relationship between designers and writers. 3. Mentorship Act as a mentor for less experienced designers, providing guidance and support. Thoroughly review work to ensure conceptual alignment, style consistency, readability/scannability, hierarchy, and adherence to design principles and best practices. Offer strategic and constructive feedback to designers during work reviews and critiques, fostering a respectful and collaborative environment that supports their growth and development. Stay informed of industry trends—and regularly share best practices, trends, and new technologies with the team. Things That Should Be In Your Background: Education and Experience: Bachelor's Degree in a related field is required. 3-5 years of industry relevant experience Technical Skills: Expert-level skills in Adobe Creative Suite Proficiency in Figma Solid grasp of design principles, including composition, typography, and color theory Familiarity with digital production techniques, such as optimizing graphics for web and mobile platforms. Understanding of UX/UI design principles, including wir
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